{"id":51819,"date":"2023-10-17T12:43:34","date_gmt":"2023-10-17T17:43:34","guid":{"rendered":"https:\/\/theboutiquehub.com\/?p=51819"},"modified":"2023-10-17T12:53:43","modified_gmt":"2023-10-17T17:53:43","slug":"gearing-up-for-pink-friday-with-ashley-alderson","status":"publish","type":"post","link":"https:\/\/theboutiquehub.com\/blog\/gearing-up-for-pink-friday-with-ashley-alderson\/","title":{"rendered":"Gearing Up for Pink Friday with Ashley Alderson"},"content":{"rendered":"\n<p>Pink Friday is just one month away! <\/p>\n\n\n\n<p>For those of you who don&#8217;t already know, <a href=\"https:\/\/go.theboutiquehub.com\/pinkfriday\">Pink Friday<\/a> is an annual event held every November before Black Friday with one mission: to promote shopping small first. It\u2019s a chance for you to get consumers in the door before all of the big guys and Black Friday deals. So, today I&#8217;m talking all things Pink Friday \u2013 why we celebrate, ideas for how to do so and the tools at your disposal.&nbsp;<\/p>\n\n\n\n<p>Trust me, I know how crazy fourth quarter can get, and I want to make it as easy as possible for you to get involved \u2014 which is why The Hub has all the tools you need to make the most of Pink Friday. If you sign up online using the link in the show notes, you can be listed our #ShopSmallFirst map, be invited to our public Facebook event to get tips from and collaborate with other store owners, plus we will send you our Pink Friday media kit full of digital marketing materials and a press release template.<\/p>\n\n\n\n<p>&nbsp;We want to help your business have the best fourth quarter yet and continue to grow the #SupportSmallFirst Movement. So, mark your calendars for November 17 and visit the link below to join us in celebrating the <a href=\"https:\/\/go.theboutiquehub.com\/pinkfriday\">Fourth Annual Pink Friday<\/a>!&nbsp;<\/p>\n\n\n\n<div style=\"height:44px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>Resources Featured In This Episode:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/retailbootcamp.mykajabi.com\/pinkfriday\">Sign Up and More Information<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/theboutiquehub.com\/pink-friday-promotional-ideas\/\">Pink Friday Promotional Ideas<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/go.theboutiquehub.com\/holidaymarketingmasterclass\">Holiday Marketing Masterclass<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/hubventory.com\/western-fashion-week\">Western Week on Hubventory <\/a><\/li>\n\n\n\n<li>The Boutique Hub:&nbsp; <a href=\"https:\/\/theboutiquehub.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Website<\/a> | <a href=\"https:\/\/www.facebook.com\/boutiquehub\" target=\"_blank\" rel=\"noreferrer noopener\">Facebook<\/a>&nbsp;|&nbsp;<a href=\"https:\/\/www.instagram.com\/theboutiquehub\/\" target=\"_blank\" rel=\"noreferrer noopener\">Instagram<\/a>&nbsp;|&nbsp;<a href=\"https:\/\/www.pinterest.com\/boutiquehubbusiness\/\">Pinterest<\/a> | <a href=\"https:\/\/www.tiktok.com\/@theboutiquehub?lang=en\">TikTok<\/a> | <a href=\"https:\/\/www.youtube.com\/channel\/UCvhd0II4sh8IEVK6cWx6IDQ\">YouTube<\/a><\/li>\n\n\n\n<li>Ashley Alderson:&nbsp;<a href=\"https:\/\/www.instagram.com\/ajalderson\/\" target=\"_blank\" rel=\"noreferrer noopener\">Instagram<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/go.theboutiquehub.com\/summit\">Boutique Summit 2024<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/go.theboutiquehub.com\/boutiqueboss-planner-2024\">2024 Boutique Boss Planner<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/retailbootcamp.mykajabi.com\/boutique-hub-black-1\" target=\"_blank\" rel=\"noreferrer noopener\">Boutique Hub Black<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/hubventory.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Hubventory.com<\/a><\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<div style=\"height:44px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><\/p>\n\n\n\n<iframe title=\"Embed Player\" style=\"border:none\" src=\"https:\/\/play.libsyn.com\/embed\/episode\/id\/28341590\/height\/192\/theme\/modern\/size\/large\/thumbnail\/yes\/custom-color\/87A93A\/time-start\/00:00:00\/playlist-height\/200\/direction\/backward\/download\/yes\" height=\"192\" width=\"100%\" scrolling=\"no\" allowfullscreen=\"\" webkitallowfullscreen=\"true\" mozallowfullscreen=\"true\" oallowfullscreen=\"true\" msallowfullscreen=\"true\"><\/iframe>\n\n\n\n<p><\/p>\n\n\n\n<p><em><a href=\"https:\/\/itunes.apple.com\/us\/podcast\/boutique-chat\/id1351990699?mt=2\" target=\"_blank\" rel=\"noreferrer noopener\">&gt;&gt;Gearing Up for Pink Friday  \u2013 LISTEN NOW ON iTunes &lt;&lt;<\/a><br><i><a href=\"https:\/\/open.spotify.com\/show\/4aNB3sAZtEzoHVRhvk7Sdp?si=9e32f1a102e04285\" target=\"_blank\" rel=\"noreferrer noopener\">&gt;&gt;<\/a><\/i><a href=\"https:\/\/itunes.apple.com\/us\/podcast\/boutique-chat\/id1351990699?mt=2\" target=\"_blank\" rel=\"noreferrer noopener\"><em><\/em><\/a><em><a href=\"https:\/\/itunes.apple.com\/us\/podcast\/boutique-chat\/id1351990699?mt=2\" target=\"_blank\" rel=\"noreferrer noopener\">Gearing Up for Pink Friday<\/a><\/em> <a href=\"https:\/\/open.spotify.com\/show\/4aNB3sAZtEzoHVRhvk7Sdp?si=9e32f1a102e04285\" target=\"_blank\" rel=\"noreferrer noopener\"><i>\u2013 LISTEN NOW ON Spotify &lt;&lt;<\/i><\/a><\/em><br><em>See the Full&nbsp;<\/em><a href=\"http:\/\/www.theboutiquehub.com\/boutiquechat\" target=\"_blank\" rel=\"noreferrer noopener\">Boutique Chat Podcast Website here<\/a><\/p>\n\n\n\n<p><strong><em>Watch it on YouTube: <\/em><\/strong><\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Gearing up for Pink Friday\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/Cl9NBAImHAc?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n\n\n<h1 class=\"wp-block-heading has-text-align-center\" id=\"h-what-you-ll-learn-about-in-gearing-up-for-pink-friday\">What You&#8217;ll Learn About in Gearing Up For Pink Friday<\/h1>\n\n\n\n<ul class=\"wp-block-list\">\n<li>What it is &#8211; an annual event to celebrate shopping small first <\/li>\n\n\n\n<li>How to celebrate <\/li>\n\n\n\n<li>Tools available to you through The Hub, including a full media kit <\/li>\n\n\n\n<li>The Pink Friday Map <\/li>\n\n\n\n<li>Fourth quarter planning strategies<\/li>\n\n\n\n<li>Holiday Marketing Masterclass <\/li>\n\n\n\n<li>Western Week on Hubventory <\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n\n\n\n<div style=\"height:44px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Join the Hub for more training, information, and connections.<br><a href=\"http:\/\/www.theboutiquehub.com\/join\">www.theboutiquehub.com\/join<\/a><\/p>\n\n\n\n<p>Use the hashtag&nbsp;<strong><em>#AskAshley<\/em><\/strong>&nbsp;on&nbsp;Instagram, or tag her at<a href=\"https:\/\/www.instagram.com\/ajalderson\" target=\"_blank\" rel=\"noreferrer noopener\">&nbsp;@ajalderson<\/a>&nbsp;or&nbsp;<a href=\"https:\/\/www.instagram.com\/theboutiquehub\" target=\"_blank\" rel=\"noreferrer noopener\">@theboutiquehub<\/a> to suggest topics for the podcast and let us know what you thought about this episode!<\/p>\n\n\n\n<p>Do you love the Boutique Chat Podcast?! Subscribe to our podcast and after that, leave us a review on<a href=\"https:\/\/itunes.apple.com\/us\/podcast\/boutique-chat\/id1351990699?mt=2\" target=\"_blank\" rel=\"noreferrer noopener\">&nbsp;iTunes Apple Podcasts here<\/a>!<\/p>\n\n\n\n<p><strong><br>Original Air Date: October 17, 2023<br><\/strong>Do you love the details of <em>Gearing Up for Pink Friday<\/em>? Let us know what you think about our show and help spread the word about the&nbsp;<a href=\"https:\/\/theboutiquehub.com\/boutiquechat\/\">#BoutiqueChat Podcast.<\/a><\/p>\n\n\n\n<p><strong><em>Recent Posts:<\/em><\/strong><\/p>\n\n\n<ul class=\"wp-block-latest-posts__list wp-block-latest-posts\"><li><div class=\"wp-block-latest-posts__featured-image\"><img fetchpriority=\"high\" decoding=\"async\" width=\"300\" height=\"169\" src=\"https:\/\/theboutiquehub.com\/wp-content\/uploads\/2025\/12\/New-Blog-Covers-7-300x169.png\" class=\"attachment-medium size-medium wp-post-image\" alt=\"The Boutique Hub at MAGIC New York\" style=\"\" srcset=\"https:\/\/theboutiquehub.com\/wp-content\/uploads\/2025\/12\/New-Blog-Covers-7-300x169.png 300w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2025\/12\/New-Blog-Covers-7-1024x576.png 1024w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2025\/12\/New-Blog-Covers-7-768x432.png 768w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2025\/12\/New-Blog-Covers-7.png 1280w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><a class=\"wp-block-latest-posts__post-title\" href=\"https:\/\/theboutiquehub.com\/blog\/the-boutique-hub-at-magic-nyc\/\">The Boutique Hub at MAGIC New York<\/a><div class=\"wp-block-latest-posts__post-excerpt\">The Hub Team is heading to MAGIC New York again and we couldn&#8217;t be more excited! With over 320+ brands, you are sure to find more MAGIC in a (New York) minute!\u00a0<\/div><\/li>\n<li><div class=\"wp-block-latest-posts__featured-image\"><img decoding=\"async\" width=\"300\" height=\"169\" src=\"https:\/\/theboutiquehub.com\/wp-content\/uploads\/2026\/01\/EDUCATION-HOW-TO-66-300x169.png\" class=\"attachment-medium size-medium wp-post-image\" alt=\"Is Your Boutique Quiet, or Is Your Space Pushing Customers Away?\" style=\"\" srcset=\"https:\/\/theboutiquehub.com\/wp-content\/uploads\/2026\/01\/EDUCATION-HOW-TO-66-300x169.png 300w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2026\/01\/EDUCATION-HOW-TO-66-1024x576.png 1024w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2026\/01\/EDUCATION-HOW-TO-66-768x432.png 768w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2026\/01\/EDUCATION-HOW-TO-66.png 1280w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><a class=\"wp-block-latest-posts__post-title\" href=\"https:\/\/theboutiquehub.com\/blog\/is-your-boutique-quiet-or-is-your-space-pushing-customers-away\/\">Is Your Boutique Quiet, or Is Your Space Pushing Customers Away?<\/a><div class=\"wp-block-latest-posts__post-excerpt\">January is slow. You already know that. But here\u2019s the uncomfortable question most boutique owners avoid asking: Is it the season or is it your store?\n\nThe start of a new year is the perfect time to take a hard look at your space. Not when you\u2019re knee-deep in shipments, slammed on weekends, and wishing you had time to fix things, but now. During the quiet. During the downtime. During the moment when changes are actually possible.<\/div><\/li>\n<li><div class=\"wp-block-latest-posts__featured-image\"><img decoding=\"async\" width=\"300\" height=\"157\" src=\"https:\/\/theboutiquehub.com\/wp-content\/uploads\/2026\/01\/5MF-BLOG-COVER-Podcast-14-300x157.png\" class=\"attachment-medium size-medium wp-post-image\" alt=\"The 13 Strategies Boutique Owners Need for 2026\" style=\"\" srcset=\"https:\/\/theboutiquehub.com\/wp-content\/uploads\/2026\/01\/5MF-BLOG-COVER-Podcast-14-300x157.png 300w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2026\/01\/5MF-BLOG-COVER-Podcast-14-1024x536.png 1024w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2026\/01\/5MF-BLOG-COVER-Podcast-14-768x402.png 768w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2026\/01\/5MF-BLOG-COVER-Podcast-14.png 1200w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><a class=\"wp-block-latest-posts__post-title\" href=\"https:\/\/theboutiquehub.com\/blog\/five-minute-friday-the-13-strategies-boutique-owners-need-for-2026\/\">Five Minute Friday: The 13 Strategies Boutique Owners Need for 2026<\/a><div class=\"wp-block-latest-posts__post-excerpt\">As we wrap up Season 7 of the Boutique Chat Podcast, I wanted to pause\u2014right where you&#8217;re listening\u2014and take an honest look at where the retail industry stands today and where it&#8217;s headed next. Based on 1,000&#8217;s of conversations with boutique owners over the past year, this episode breaks down 13 key focus areas that\u2026 <a class=\"wp-block-latest-posts__read-more\" href=\"https:\/\/theboutiquehub.com\/blog\/five-minute-friday-the-13-strategies-boutique-owners-need-for-2026\/\" rel=\"noopener noreferrer\">Read more<span class=\"screen-reader-text\">: Five Minute Friday: The 13 Strategies Boutique Owners Need for 2026<\/span><\/a><\/div><\/li>\n<\/ul>","protected":false},"excerpt":{"rendered":"<p>Here&#8217;s everything you need to know about Pink Friday and how to celebrate with fellow boutique owners on November 17!<\/p>\n","protected":false},"author":16252,"featured_media":51822,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"pmpro_default_level":"","footnotes":""},"categories":[408],"tags":[126,7517,76,404,15,7518,69],"class_list":["post-51819","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-boutiquechat","tag-boutiqueboss","tag-2024-planner","tag-boutique-business","tag-boutique-chat","tag-boutique-tips","tag-content-planner","tag-the-boutique-hub","pmpro-has-access"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.8 (Yoast SEO v26.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Gearing Up for Pink Friday with Ashley Alderson | The Boutique Hub<\/title>\n<meta name=\"description\" content=\"Learn everything you need to know about Pink Friday and how to celebrate with fellow boutique owners on 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