{"id":48978,"date":"2023-01-31T10:05:04","date_gmt":"2023-01-31T16:05:04","guid":{"rendered":"https:\/\/theboutiquehub.com\/?p=48978"},"modified":"2023-02-14T10:35:09","modified_gmt":"2023-02-14T16:35:09","slug":"the-best-of-boutique-chat-season-4","status":"publish","type":"post","link":"https:\/\/theboutiquehub.com\/blog\/the-best-of-boutique-chat-season-4\/","title":{"rendered":"The Best of Boutique Chat Season 4"},"content":{"rendered":"\n<p>I\u2019m thrilled to be back for an all-new season of Boutique Chat, and to kick off Season 5, I\u2019m revisiting some of my favorite episodes of the last year!<\/p>\n\n\n\n<p>In this highlight reel you\u2019ll hear from Social Sales Girls founder Susan Bradley on digital advertising and metrics, Everyday Chic Boutique owner Karli Harris Pennington on launching collections, Simple Pin Media founder Kate Ahl on the power of Pinterest, influencer and boutique owner Jocelyn McClellan on the importance of community, The Taproom founder Kelly Vaughn on optimizing Shopify, The Good Babes Co. founder Shelby Lovelace on styling collections and creating an aesthetic, financial adviser and founder of Finances Demystified Dominique Broadway on making your money work for you through investments,&nbsp;<em>Yellowstone<\/em>&nbsp;costumer Megan Meadors on the resurgence of cowboy cool, and Hale House owner Bekah Hale Pollock on building a lifestyle brand.&nbsp;<\/p>\n\n\n\n<p>Did you miss any of these amazing guests? Click the links below to listen to the full episodes. And tune in next Tuesday for the first interview of Season 5!&nbsp;<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><a href=\"https:\/\/podcasts.apple.com\/us\/podcast\/best-of-boutique-chat-season-4\/id1351990699?i=1000597414120\">>>The Best of Boutique Chat Season 4 \u2013 LISTEN NOW ON iTunes &lt;&lt;<br><\/a><i><a href=\"https:\/\/open.spotify.com\/show\/4aNB3sAZtEzoHVRhvk7Sdp\">>>The Best of Boutique Chat Season 4 \u2013 LISTEN NOW ON Spotify &lt;&lt;<\/a><\/i><br><em>See the Full\u00a0<\/em><a href=\"http:\/\/www.theboutiquehub.com\/boutiquechat\" target=\"_blank\" rel=\"noreferrer noopener\">Boutique Chat Podcast Website here<\/a><\/p>\n\n\n\n<iframe title=\"Embed Player\" style=\"border: none;\" src=\"https:\/\/play.libsyn.com\/embed\/episode\/id\/25783554\/height\/192\/theme\/modern\/size\/large\/thumbnail\/yes\/custom-color\/87A93A\/time-start\/00:00:00\/playlist-height\/200\/direction\/backward\/download\/yes\" height=\"192\" width=\"100%\" scrolling=\"no\" allowfullscreen=\"\" webkitallowfullscreen=\"true\" mozallowfullscreen=\"true\" oallowfullscreen=\"true\" msallowfullscreen=\"true\"><\/iframe>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"has-text-align-center wp-block-heading\" id=\"h-what-you-ll-learn-from-the-best-of-boutique-chat-season-4\">What You&#8217;ll Learn From The Best of Boutique Chat Season 4<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Understanding digital advertising and metrics <\/li>\n\n\n\n<li>Different approaches to launching collections<\/li>\n\n\n\n<li>The advantage of themes and creative styling <\/li>\n\n\n\n<li>How Pinterest can be used as a marketing tool <\/li>\n\n\n\n<li>How to assess your website <\/li>\n\n\n\n<li>The importance of investing <\/li>\n\n\n\n<li>Why building community matters <\/li>\n\n\n\n<li>Buying with your core consumer in mind <\/li>\n\n\n\n<li>Being the face of your brand <\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<p><strong>Resources Featured In This Episode:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/theboutiquehub.libsyn.com\/how-to-grow-a-sustainable-business-like-an-expert\">How to Grow a Sustainable Business Like an Expert with Susan Bradley<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/theboutiquehub.libsyn.com\/from-brick-and-mortar-to-ecommerce\">From Brick &amp; Mortar to Ecommerce with Karli Harris Pennington<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/theboutiquehub.libsyn.com\/the-power-of-pinterest-marketing\">The Power of Pinterest Marketing with Kate Ahl<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/theboutiquehub.libsyn.com\/cultivating-community-over-competition\">Cultivating Community Over Competition Jocelyn McClellan<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/theboutiquehub.libsyn.com\/converting-your-shopify-store-into-a-sales-powerhouse?_ga=2.159344698.1286429973.1675091725-1530626848.1674225645\">Converting Your Shopify Store into a Sales Powerhouse with Kelly Vaughn<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/theboutiquehub.libsyn.com\/growth-diversification-re-branding-your-boutique-business-0\">Growth, Diversification &amp; Re-branding Your Boutique Business with Shelby Lovelace<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/theboutiquehub.libsyn.com\/finance-101-how-to-build-wealth-as-a-boutique-owner\">How to Build Wealth as a Boutique Owner with Dominique Broadway<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/theboutiquehub.libsyn.com\/from-the-set-of-yellowstone\">From the Set of Yellowstone with Megan Meadors\u00a0<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/theboutiquehub.libsyn.com\/lessons-learned-from-a-decade-in-business\">Lessons Learned from a Decade in Business with Bekah Pollock<\/a><\/li>\n<\/ul>\n\n\n\n<h2 class=\"has-text-align-center wp-block-heading\" id=\"h-favorite-quotes-from-featured-guests\"><strong>Favorite Quotes<\/strong> from Featured Guests<\/h2>\n\n\n\n<p>\u201cThere&#8217;s no one way to success.\u201d &#8211; Ashley Alderson [11:08]<\/p>\n\n\n\n<p>\u201cPeople want real.\u201d &#8211; Jocelyn McClellan [29:51]<\/p>\n\n\n\n<p>\u201cYou don&#8217;t need tons of money. You can literally start investing with five dollars.\u201d &#8211; Dominique Broadway [42:43]<\/p>\n\n\n\n<p>&#8220;I really don&#8217;t believe in a failure. I think they&#8217;re opportunities to learn.&#8221; &#8211; Bekah Pollock [1:01:47]<\/p>\n\n\n\n<p><\/p>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity is-style-dots\"\/>\n\n\n\n<p><\/p>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<p>Join the Hub for more training, information, and connections.<br><a href=\"http:\/\/www.theboutiquehub.com\/join\">www.theboutiquehub.com\/join<\/a><\/p>\n\n\n\n<p>Use the hashtag&nbsp;<strong><em>#AskAshley<\/em><\/strong>&nbsp;on&nbsp;Instagram, or tag her at<a href=\"https:\/\/www.instagram.com\/ajalderson\" target=\"_blank\" rel=\"noreferrer noopener\">&nbsp;@ajalderson<\/a>&nbsp;or&nbsp;<a href=\"https:\/\/www.instagram.com\/theboutiquehub\" target=\"_blank\" rel=\"noreferrer noopener\">@theboutiquehub<\/a> to suggest topics for the podcast and let us know what you thought about this episode!<\/p>\n\n\n\n<p>Do you love the Boutique Chat Podcast?! Subscribe to our podcast and after that, leave us a review on<a href=\"https:\/\/itunes.apple.com\/us\/podcast\/boutique-chat\/id1351990699?mt=2\" target=\"_blank\" rel=\"noreferrer noopener\">&nbsp;iTunes Apple Podcasts here<\/a>!<\/p>\n\n\n\n<p><strong><br>Original Air Date: January 31sr, 2023<br><\/strong>Do you love the details of The Best of Boutique Chat Season 4? Let us know what you think about our show and help spread the word about the\u00a0<a href=\"https:\/\/theboutiquehub.com\/boutiquechat\/\">#BoutiqueChat Podcast.<\/a><\/p>\n\n\n\n<p><strong><em>Recent Posts:<\/em><\/strong><\/p>\n\n\n<ul class=\"wp-block-latest-posts__list wp-block-latest-posts\"><li><div class=\"wp-block-latest-posts__featured-image\"><img fetchpriority=\"high\" decoding=\"async\" width=\"300\" height=\"169\" src=\"https:\/\/theboutiquehub.com\/wp-content\/uploads\/2025\/12\/New-Blog-Covers-7-300x169.png\" class=\"attachment-medium size-medium wp-post-image\" alt=\"The Boutique Hub at MAGIC New York\" style=\"\" srcset=\"https:\/\/theboutiquehub.com\/wp-content\/uploads\/2025\/12\/New-Blog-Covers-7-300x169.png 300w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2025\/12\/New-Blog-Covers-7-1024x576.png 1024w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2025\/12\/New-Blog-Covers-7-768x432.png 768w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2025\/12\/New-Blog-Covers-7.png 1280w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><a class=\"wp-block-latest-posts__post-title\" href=\"https:\/\/theboutiquehub.com\/blog\/the-boutique-hub-at-magic-nyc\/\">The Boutique Hub at MAGIC New York<\/a><div class=\"wp-block-latest-posts__post-excerpt\">The Hub Team is heading to MAGIC New York again and we couldn&#8217;t be more excited! With over 320+ brands, you are sure to find more MAGIC in a (New York) minute!\u00a0<\/div><\/li>\n<li><div class=\"wp-block-latest-posts__featured-image\"><img decoding=\"async\" width=\"300\" height=\"169\" src=\"https:\/\/theboutiquehub.com\/wp-content\/uploads\/2026\/01\/EDUCATION-HOW-TO-66-300x169.png\" class=\"attachment-medium size-medium wp-post-image\" alt=\"Is Your Boutique Quiet, or Is Your Space Pushing Customers Away?\" style=\"\" srcset=\"https:\/\/theboutiquehub.com\/wp-content\/uploads\/2026\/01\/EDUCATION-HOW-TO-66-300x169.png 300w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2026\/01\/EDUCATION-HOW-TO-66-1024x576.png 1024w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2026\/01\/EDUCATION-HOW-TO-66-768x432.png 768w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2026\/01\/EDUCATION-HOW-TO-66.png 1280w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><a class=\"wp-block-latest-posts__post-title\" href=\"https:\/\/theboutiquehub.com\/blog\/is-your-boutique-quiet-or-is-your-space-pushing-customers-away\/\">Is Your Boutique Quiet, or Is Your Space Pushing Customers Away?<\/a><div class=\"wp-block-latest-posts__post-excerpt\">January is slow. You already know that. But here\u2019s the uncomfortable question most boutique owners avoid asking: Is it the season or is it your store?\n\nThe start of a new year is the perfect time to take a hard look at your space. Not when you\u2019re knee-deep in shipments, slammed on weekends, and wishing you had time to fix things, but now. During the quiet. During the downtime. During the moment when changes are actually possible.<\/div><\/li>\n<li><div class=\"wp-block-latest-posts__featured-image\"><img decoding=\"async\" width=\"300\" height=\"157\" src=\"https:\/\/theboutiquehub.com\/wp-content\/uploads\/2026\/01\/5MF-BLOG-COVER-Podcast-14-300x157.png\" class=\"attachment-medium size-medium wp-post-image\" alt=\"The 13 Strategies Boutique Owners Need for 2026\" style=\"\" srcset=\"https:\/\/theboutiquehub.com\/wp-content\/uploads\/2026\/01\/5MF-BLOG-COVER-Podcast-14-300x157.png 300w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2026\/01\/5MF-BLOG-COVER-Podcast-14-1024x536.png 1024w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2026\/01\/5MF-BLOG-COVER-Podcast-14-768x402.png 768w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2026\/01\/5MF-BLOG-COVER-Podcast-14.png 1200w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><a class=\"wp-block-latest-posts__post-title\" href=\"https:\/\/theboutiquehub.com\/blog\/five-minute-friday-the-13-strategies-boutique-owners-need-for-2026\/\">Five Minute Friday: The 13 Strategies Boutique Owners Need for 2026<\/a><div class=\"wp-block-latest-posts__post-excerpt\">As we wrap up Season 7 of the Boutique Chat Podcast, I wanted to pause\u2014right where you&#8217;re listening\u2014and take an honest look at where the retail industry stands today and where it&#8217;s headed next. Based on 1,000&#8217;s of conversations with boutique owners over the past year, this episode breaks down 13 key focus areas that\u2026 <a class=\"wp-block-latest-posts__read-more\" href=\"https:\/\/theboutiquehub.com\/blog\/five-minute-friday-the-13-strategies-boutique-owners-need-for-2026\/\" rel=\"noopener noreferrer\">Read more<span class=\"screen-reader-text\">: Five Minute Friday: The 13 Strategies Boutique Owners Need for 2026<\/span><\/a><\/div><\/li>\n<\/ul>","protected":false},"excerpt":{"rendered":"<p>I\u2019m thrilled to be back for an all-new season of Boutique Chat, and to kick off Season 5, I\u2019m revisiting some of my favorite episodes of the last year! In this highlight reel you\u2019ll hear from Social Sales Girls founder Susan Bradley on digital advertising and metrics, Everyday Chic Boutique owner Karli Harris Pennington on [&hellip;]<\/p>\n","protected":false},"author":16252,"featured_media":48981,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"pmpro_default_level":"","footnotes":""},"categories":[408],"tags":[126,76,404,15,69],"class_list":["post-48978","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-boutiquechat","tag-boutiqueboss","tag-boutique-business","tag-boutique-chat","tag-boutique-tips","tag-the-boutique-hub","pmpro-has-access"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.8 (Yoast SEO v26.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>The Best of Boutique Chat Season 4 | The Boutique Hub<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/theboutiquehub.com\/blog\/the-best-of-boutique-chat-season-4\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Best of Boutique Chat Season 4\" \/>\n<meta property=\"og:description\" content=\"I\u2019m thrilled to be back for an all-new season of Boutique Chat, and to kick off Season 5, I\u2019m revisiting some of my favorite episodes of the last year! 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