{"id":4241,"date":"2017-08-10T21:56:00","date_gmt":"2017-08-11T02:56:00","guid":{"rendered":"http:\/\/boutiquehub.wpengine.com\/?p=4241"},"modified":"2017-08-21T15:06:08","modified_gmt":"2017-08-21T20:06:08","slug":"why-you-should-keep-social-media-marketing-in-house","status":"publish","type":"post","link":"https:\/\/theboutiquehub.com\/blog\/why-you-should-keep-social-media-marketing-in-house\/","title":{"rendered":"Why You Should Keep Social Media Marketing In-House"},"content":{"rendered":"<div class=\"pmpro\"><div class=\"pmpro_card pmpro_content_message\"><div class=\"pmpro_card_content\"><p>Oh shucks. This content is for members only. Sip that coffee and check your membership dashboard. Cheers!<\/p>\r\n<p><a href=\"\/join\/boutique\/\">Become a Member<\/a><\/p><\/div><div class=\"pmpro_card_actions pmpro_font-medium\">Already a member? <a href=\"https:\/\/theboutiquehub.com\/wp-login.php?redirect_to=https%3A%2F%2Ftheboutiquehub.com%2Fblog%2Fwhy-you-should-keep-social-media-marketing-in-house%2F\">Log in here<\/a><\/div><\/div><\/div>","protected":false},"excerpt":{"rendered":"<div class=\"pmpro\"><div class=\"pmpro_card pmpro_content_message\"><div class=\"pmpro_card_content\"><p>Oh shucks. This content is for members only. Sip that coffee and check your membership dashboard. Cheers!<\/p>\r\n<p><a href=\"\/join\/boutique\/\">Become a Member<\/a><\/p><\/div><div class=\"pmpro_card_actions pmpro_font-medium\">Already a member? <a href=\"https:\/\/theboutiquehub.com\/wp-login.php?redirect_to=https%3A%2F%2Ftheboutiquehub.com%2Fblog%2Fwhy-you-should-keep-social-media-marketing-in-house%2F\">Log in here<\/a><\/div><\/div><\/div>","protected":false},"author":19,"featured_media":4243,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"pmpro_default_level":"","footnotes":""},"categories":[1],"tags":[76,269,268,267,69],"class_list":["post-4241","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","tag-boutique-business","tag-boutique-business-tips","tag-ikandy-simple-soc","tag-social-media-management","tag-the-boutique-hub","pmpro-level-required","pmpro-level-1","pmpro-level-5","pmpro-level-6","pmpro-level-2","pmpro-level-8","pmpro-no-access"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.8 (Yoast SEO v26.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Why You Should Keep Social Media Marketing In-House | The Boutique Hub<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/theboutiquehub.com\/blog\/why-you-should-keep-social-media-marketing-in-house\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Why You Should Keep Social Media Marketing In-House\" \/>\n<meta property=\"og:description\" content=\"Oh shucks. This content is for members only. Sip that coffee and check your membership dashboard. Cheers! Become a MemberAlready a member? Log in here\" \/>\n<meta property=\"og:url\" content=\"https:\/\/theboutiquehub.com\/blog\/why-you-should-keep-social-media-marketing-in-house\/\" \/>\n<meta property=\"og:site_name\" content=\"The Boutique Hub\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/boutiquehub\/\" \/>\n<meta property=\"article:published_time\" content=\"2017-08-11T02:56:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2017-08-21T20:06:08+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/theboutiquehub.com\/wp-content\/uploads\/2017\/08\/Blog-Open-Graph-Image-18.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"The Boutique Hub\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"The Boutique Hub\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/theboutiquehub.com\/blog\/why-you-should-keep-social-media-marketing-in-house\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/theboutiquehub.com\/blog\/why-you-should-keep-social-media-marketing-in-house\/\"},\"author\":{\"name\":\"The Boutique Hub\",\"@id\":\"https:\/\/theboutiquehub.com\/#\/schema\/person\/e84cd304badff0b5c77895595d69517d\"},\"headline\":\"Why You Should Keep Social Media Marketing In-House\",\"datePublished\":\"2017-08-11T02:56:00+00:00\",\"dateModified\":\"2017-08-21T20:06:08+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/theboutiquehub.com\/blog\/why-you-should-keep-social-media-marketing-in-house\/\"},\"wordCount\":786,\"publisher\":{\"@id\":\"https:\/\/theboutiquehub.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/theboutiquehub.com\/blog\/why-you-should-keep-social-media-marketing-in-house\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/theboutiquehub.com\/wp-content\/uploads\/2017\/08\/Blog-Open-Graph-Image-18.jpg\",\"keywords\":[\"Boutique Business\",\"Boutique Business Tips\",\"iKandy. Simple Soc\",\"Social Media Management\",\"The Boutique Hub\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/theboutiquehub.com\/blog\/why-you-should-keep-social-media-marketing-in-house\/\",\"url\":\"https:\/\/theboutiquehub.com\/blog\/why-you-should-keep-social-media-marketing-in-house\/\",\"name\":\"Why You Should Keep Social Media Marketing In-House | The Boutique Hub\",\"isPartOf\":{\"@id\":\"https:\/\/theboutiquehub.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/theboutiquehub.com\/blog\/why-you-should-keep-social-media-marketing-in-house\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/theboutiquehub.com\/blog\/why-you-should-keep-social-media-marketing-in-house\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/theboutiquehub.com\/wp-content\/uploads\/2017\/08\/Blog-Open-Graph-Image-18.jpg\",\"datePublished\":\"2017-08-11T02:56:00+00:00\",\"dateModified\":\"2017-08-21T20:06:08+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/theboutiquehub.com\/blog\/why-you-should-keep-social-media-marketing-in-house\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/theboutiquehub.com\/blog\/why-you-should-keep-social-media-marketing-in-house\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/theboutiquehub.com\/blog\/why-you-should-keep-social-media-marketing-in-house\/#primaryimage\",\"url\":\"https:\/\/theboutiquehub.com\/wp-content\/uploads\/2017\/08\/Blog-Open-Graph-Image-18.jpg\",\"contentUrl\":\"https:\/\/theboutiquehub.com\/wp-content\/uploads\/2017\/08\/Blog-Open-Graph-Image-18.jpg\",\"width\":1000,\"height\":630,\"caption\":\"Arrow TwentyTwo | The Boutique Hub\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/theboutiquehub.com\/blog\/why-you-should-keep-social-media-marketing-in-house\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/theboutiquehub.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Why You Should Keep Social Media Marketing In-House\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/theboutiquehub.com\/#website\",\"url\":\"https:\/\/theboutiquehub.com\/\",\"name\":\"The Boutique Hub\",\"description\":\"The Boutique Community, Connected.\",\"publisher\":{\"@id\":\"https:\/\/theboutiquehub.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/theboutiquehub.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/theboutiquehub.com\/#organization\",\"name\":\"The Boutique Hub\",\"url\":\"https:\/\/theboutiquehub.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/theboutiquehub.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/theboutiquehub.com\/wp-content\/uploads\/2022\/10\/cropped-TBH_mainlogo_pinkandblack-1-1536x384-copy-1.webp\",\"contentUrl\":\"https:\/\/theboutiquehub.com\/wp-content\/uploads\/2022\/10\/cropped-TBH_mainlogo_pinkandblack-1-1536x384-copy-1.webp\",\"width\":1536,\"height\":384,\"caption\":\"The Boutique Hub\"},\"image\":{\"@id\":\"https:\/\/theboutiquehub.com\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/boutiquehub\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/theboutiquehub.com\/#\/schema\/person\/e84cd304badff0b5c77895595d69517d\",\"name\":\"The Boutique Hub\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/theboutiquehub.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/928f321a69155162f4c6ca69547914a720ae57d1accdcac7b519eb625c5b748b?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/928f321a69155162f4c6ca69547914a720ae57d1accdcac7b519eb625c5b748b?s=96&d=mm&r=g\",\"caption\":\"The Boutique Hub\"},\"description\":\"The Boutique Hub is a media company highlighting the global boutique community for consumers to discover, while also connecting the industry behind it to collaborate, share resources, find training, discover new brands and grow their companies.\",\"sameAs\":[\"http:\/\/theboutiquehub.com\"],\"url\":\"https:\/\/theboutiquehub.com\/blog\/author\/the-boutique-hub\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Why You Should Keep Social Media Marketing In-House | The Boutique Hub","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/theboutiquehub.com\/blog\/why-you-should-keep-social-media-marketing-in-house\/","og_locale":"en_US","og_type":"article","og_title":"Why You Should Keep Social Media Marketing In-House","og_description":"Oh shucks. This content is for members only. Sip that coffee and check your membership dashboard. Cheers! Become a MemberAlready a member? Log in here","og_url":"https:\/\/theboutiquehub.com\/blog\/why-you-should-keep-social-media-marketing-in-house\/","og_site_name":"The Boutique Hub","article_publisher":"https:\/\/www.facebook.com\/boutiquehub\/","article_published_time":"2017-08-11T02:56:00+00:00","article_modified_time":"2017-08-21T20:06:08+00:00","og_image":[{"width":1000,"height":630,"url":"https:\/\/theboutiquehub.com\/wp-content\/uploads\/2017\/08\/Blog-Open-Graph-Image-18.jpg","type":"image\/jpeg"}],"author":"The Boutique Hub","twitter_card":"summary_large_image","twitter_misc":{"Written by":"The Boutique Hub","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/theboutiquehub.com\/blog\/why-you-should-keep-social-media-marketing-in-house\/#article","isPartOf":{"@id":"https:\/\/theboutiquehub.com\/blog\/why-you-should-keep-social-media-marketing-in-house\/"},"author":{"name":"The Boutique Hub","@id":"https:\/\/theboutiquehub.com\/#\/schema\/person\/e84cd304badff0b5c77895595d69517d"},"headline":"Why You Should Keep Social Media Marketing In-House","datePublished":"2017-08-11T02:56:00+00:00","dateModified":"2017-08-21T20:06:08+00:00","mainEntityOfPage":{"@id":"https:\/\/theboutiquehub.com\/blog\/why-you-should-keep-social-media-marketing-in-house\/"},"wordCount":786,"publisher":{"@id":"https:\/\/theboutiquehub.com\/#organization"},"image":{"@id":"https:\/\/theboutiquehub.com\/blog\/why-you-should-keep-social-media-marketing-in-house\/#primaryimage"},"thumbnailUrl":"https:\/\/theboutiquehub.com\/wp-content\/uploads\/2017\/08\/Blog-Open-Graph-Image-18.jpg","keywords":["Boutique Business","Boutique Business Tips","iKandy. Simple Soc","Social Media Management","The Boutique Hub"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/theboutiquehub.com\/blog\/why-you-should-keep-social-media-marketing-in-house\/","url":"https:\/\/theboutiquehub.com\/blog\/why-you-should-keep-social-media-marketing-in-house\/","name":"Why You Should Keep Social Media Marketing In-House | The Boutique Hub","isPartOf":{"@id":"https:\/\/theboutiquehub.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/theboutiquehub.com\/blog\/why-you-should-keep-social-media-marketing-in-house\/#primaryimage"},"image":{"@id":"https:\/\/theboutiquehub.com\/blog\/why-you-should-keep-social-media-marketing-in-house\/#primaryimage"},"thumbnailUrl":"https:\/\/theboutiquehub.com\/wp-content\/uploads\/2017\/08\/Blog-Open-Graph-Image-18.jpg","datePublished":"2017-08-11T02:56:00+00:00","dateModified":"2017-08-21T20:06:08+00:00","breadcrumb":{"@id":"https:\/\/theboutiquehub.com\/blog\/why-you-should-keep-social-media-marketing-in-house\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/theboutiquehub.com\/blog\/why-you-should-keep-social-media-marketing-in-house\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/theboutiquehub.com\/blog\/why-you-should-keep-social-media-marketing-in-house\/#primaryimage","url":"https:\/\/theboutiquehub.com\/wp-content\/uploads\/2017\/08\/Blog-Open-Graph-Image-18.jpg","contentUrl":"https:\/\/theboutiquehub.com\/wp-content\/uploads\/2017\/08\/Blog-Open-Graph-Image-18.jpg","width":1000,"height":630,"caption":"Arrow TwentyTwo | The Boutique Hub"},{"@type":"BreadcrumbList","@id":"https:\/\/theboutiquehub.com\/blog\/why-you-should-keep-social-media-marketing-in-house\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/theboutiquehub.com\/"},{"@type":"ListItem","position":2,"name":"Why You Should Keep Social Media Marketing In-House"}]},{"@type":"WebSite","@id":"https:\/\/theboutiquehub.com\/#website","url":"https:\/\/theboutiquehub.com\/","name":"The Boutique Hub","description":"The Boutique Community, Connected.","publisher":{"@id":"https:\/\/theboutiquehub.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/theboutiquehub.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/theboutiquehub.com\/#organization","name":"The Boutique Hub","url":"https:\/\/theboutiquehub.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/theboutiquehub.com\/#\/schema\/logo\/image\/","url":"https:\/\/theboutiquehub.com\/wp-content\/uploads\/2022\/10\/cropped-TBH_mainlogo_pinkandblack-1-1536x384-copy-1.webp","contentUrl":"https:\/\/theboutiquehub.com\/wp-content\/uploads\/2022\/10\/cropped-TBH_mainlogo_pinkandblack-1-1536x384-copy-1.webp","width":1536,"height":384,"caption":"The Boutique Hub"},"image":{"@id":"https:\/\/theboutiquehub.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/boutiquehub\/"]},{"@type":"Person","@id":"https:\/\/theboutiquehub.com\/#\/schema\/person\/e84cd304badff0b5c77895595d69517d","name":"The Boutique Hub","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/theboutiquehub.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/928f321a69155162f4c6ca69547914a720ae57d1accdcac7b519eb625c5b748b?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/928f321a69155162f4c6ca69547914a720ae57d1accdcac7b519eb625c5b748b?s=96&d=mm&r=g","caption":"The Boutique Hub"},"description":"The Boutique Hub is a media company highlighting the global boutique community for consumers to discover, while also connecting the industry behind it to collaborate, share resources, find training, discover new brands and grow their companies.","sameAs":["http:\/\/theboutiquehub.com"],"url":"https:\/\/theboutiquehub.com\/blog\/author\/the-boutique-hub\/"}]}},"_links":{"self":[{"href":"https:\/\/theboutiquehub.com\/wp-json\/wp\/v2\/posts\/4241","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/theboutiquehub.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/theboutiquehub.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/theboutiquehub.com\/wp-json\/wp\/v2\/users\/19"}],"replies":[{"embeddable":true,"href":"https:\/\/theboutiquehub.com\/wp-json\/wp\/v2\/comments?post=4241"}],"version-history":[{"count":0,"href":"https:\/\/theboutiquehub.com\/wp-json\/wp\/v2\/posts\/4241\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/theboutiquehub.com\/wp-json\/wp\/v2\/media\/4243"}],"wp:attachment":[{"href":"https:\/\/theboutiquehub.com\/wp-json\/wp\/v2\/media?parent=4241"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/theboutiquehub.com\/wp-json\/wp\/v2\/categories?post=4241"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/theboutiquehub.com\/wp-json\/wp\/v2\/tags?post=4241"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}