{"id":34848,"date":"2022-02-22T06:00:00","date_gmt":"2022-02-22T12:00:00","guid":{"rendered":"https:\/\/theboutiquehub.com\/?p=34848"},"modified":"2023-02-14T10:36:49","modified_gmt":"2023-02-14T16:36:49","slug":"how-to-grow-a-sustainable-business-like-an-expert","status":"publish","type":"post","link":"https:\/\/theboutiquehub.com\/blog\/how-to-grow-a-sustainable-business-like-an-expert\/","title":{"rendered":"How To Grow a Sustainable Business Like an Expert"},"content":{"rendered":"\n<p>No business owner enjoys having someone who has never run a successful business themselves tell them what they should do. That\u2019s why today\u2019s guest is very special. Susan Bradley, Founder of the Social Sales Girls, is a business expert, business coach, and someone who truly understands the Boutique industry. In this episode, she will be sharing her knowledge and hard-hitting facts about what it takes to run a successful business.<\/p>\n\n\n\n<p>Listen in as we discuss how to optimize your store and increase traffic to your website, as well as how to grow your business to be more than just a hobby. You will learn the importance of building an audience (and how to do so), why you shouldn\u2019t compare your success to the success of others, and how to develop a proof of concept.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n\n\n\n<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/22148621\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/backward\/render-playlist\/no\/custom-color\/ff12a2\/\" height=\"90\" width=\"100%\" scrolling=\"no\" allowfullscreen=\"\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" oallowfullscreen=\"\" msallowfullscreen=\"\"><\/iframe>\n\n\n\n<p><a href=\"https:\/\/itunes.apple.com\/us\/podcast\/boutique-chat\/id1351990699?mt=2\" target=\"_blank\" rel=\"noreferrer noopener\">&gt;&gt;How To Grow a Sustainable Business Like an Expert \u2013 LISTEN NOW ON iTunes &lt;&lt;<\/a><br><em><a href=\"https:\/\/open.spotify.com\/show\/4aNB3sAZtEzoHVRhvk7Sdp?si=9e32f1a102e04285\" target=\"_blank\" rel=\"noreferrer noopener\">&gt;&gt; How To Grow a Sustainable Business Like an Expert \u2013 LISTEN NOW ON Spotify &lt;&lt;<\/a><\/em><br><em>See the Full&nbsp;<\/em><a href=\"http:\/\/www.theboutiquehub.com\/boutiquechat\" target=\"_blank\" rel=\"noreferrer noopener\">Boutique Chat Podcast Website here<\/a><\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><strong><em>Watch the interview on YouTube<\/em><\/strong>:<\/p>\n\n\n\n<h2 class=\"has-text-align-center wp-block-heading\" id=\"h-what-you-ll-learn-in-how-to-grow-a-sustainable-business-like-an-expert\"><strong>What You\u2019ll Learn In<\/strong> <strong>How To Grow a Sustainable Business Like an Expert:<\/strong><\/h2>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<ul class=\"wp-block-list\"><li>Susan\u2019s best advice for start-ups in the industry.<\/li><li>The importance of building an audience.<\/li><li>When you should use paid ads.<\/li><li>How to learn what your audience really wants.<\/li><li>How to increase the traffic on your website.<\/li><li>The best way to track your traffic.<\/li><li>How to create loyalty in your business.<\/li><\/ul>\n\n\n\n<p><\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"576\" height=\"1024\" src=\"https:\/\/theboutiquehub.com\/wp-content\/uploads\/2022\/02\/1-3-576x1024.png\" alt=\"\" class=\"wp-image-34942\" srcset=\"https:\/\/theboutiquehub.com\/wp-content\/uploads\/2022\/02\/1-3-576x1024.png 576w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2022\/02\/1-3-169x300.png 169w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2022\/02\/1-3-768x1365.png 768w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2022\/02\/1-3-864x1536.png 864w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2022\/02\/1-3-624x1109.png 624w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2022\/02\/1-3-600x1067.png 600w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2022\/02\/1-3.png 1080w\" sizes=\"(max-width: 576px) 100vw, 576px\" \/><\/figure><\/div>\n\n\n\n<h2 class=\"has-text-align-center wp-block-heading\" id=\"favorite-quotes\"><strong>Favorite Quotes<\/strong><\/h2>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<p>\u201cManage your expectations. Understand that there is a learning curve to this journey\u2026 Focus on your results and what you\u2019re working on.\u201d &#8211; Susan Bradley [3:07]&nbsp;<\/p>\n\n\n\n<p>\u201cGive yourself 90 days to grow a pool of people, and they will be the people who are most likely to take the action you ask instead of asking the whole world.\u201d &#8211; Susan Bradley [8:00]&nbsp;<strong>&nbsp;<\/strong><\/p>\n\n\n\n<p>\u201cThink about what\u2019s working in your business and how you could get creative.\u201d&nbsp;&#8211; Susan Bradley [24:35]<\/p>\n\n\n\n<p><\/p>\n\n\n\n<hr class=\"wp-block-separator is-style-dots\"\/>\n\n\n\n<p><strong>Resources:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Susan Bradley: <a href=\"https:\/\/www.facebook.com\/thesocialsalesgirls\" target=\"_blank\" rel=\"noreferrer noopener\">Facebook<\/a> | <a href=\"https:\/\/thesocialsalesgirls.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Website<\/a><\/li><li>Today&#8217;s episode was brought to you by Glow Group&nbsp;click here to learn more:&nbsp;<a href=\"mailto:glowgroupllc@gmail.com\"><u>glowgroupllc@gmail.com<\/u><\/a><\/li><\/ul>\n\n\n\n<p>Simple Ads for Store Owners, will show you how to make ads that will get your potential buyers to stop scrolling and start clicking!Once you know how to do it, creating an ad that really works is easier than you think.<br>\u2014&gt; Learn the 5 rules for creating effective ads that work<br>\u2014&gt; See examples of successful ads created by real store owners just like you.<\/p>\n\n\n\n<p>Here&#8217;s the link:&nbsp;<a href=\"https:\/\/learn.thesocialsalesgirls.com\/simple-ads-for-store-owners\/\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/learn.thesocialsalesgirls.com\/simple-ads-for-store-owners\/<\/a><\/p>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<p>Join the Hub for more training, information, and connections.<br><a href=\"http:\/\/www.theboutiquehub.com\/join\">www.theboutiquehub.com\/join<\/a><\/p>\n\n\n\n<p>Use the hashtag&nbsp;<strong><em>#AskAshley<\/em><\/strong>&nbsp;on&nbsp;Instagram, or tag her at<a href=\"https:\/\/www.instagram.com\/ajalderson\" target=\"_blank\" rel=\"noreferrer noopener\">&nbsp;@ajalderson<\/a>&nbsp;or&nbsp;<a href=\"https:\/\/www.instagram.com\/theboutiquehub\" target=\"_blank\" rel=\"noreferrer noopener\">@theboutiquehub<\/a> to suggest topics for the podcast and let us know what you thought about this episode!<\/p>\n\n\n\n<p>Do you love the Boutique Chat Podcast?! Subscribe to our podcast and after that, leave us a review on<a href=\"https:\/\/itunes.apple.com\/us\/podcast\/boutique-chat\/id1351990699?mt=2\" target=\"_blank\" rel=\"noreferrer noopener\">&nbsp;iTunes Apple Podcasts here<\/a>!<\/p>\n\n\n\n<p><strong><br>Original Air Date: February 22nd, 2022<br><\/strong>Do you love the details of <em>How To Grow a Sustainable Business Like an Expert<\/em>? Let us know what you think about our show and help spread the word about the&nbsp;<a href=\"https:\/\/theboutiquehub.com\/boutiquechat\/\">#BoutiqueChat Podcast.<\/a><\/p>\n\n\n\n<p><strong><em>Recent Posts:<\/em><\/strong><\/p>\n\n\n<ul class=\"wp-block-latest-posts__list wp-block-latest-posts\"><li><div class=\"wp-block-latest-posts__featured-image\"><img decoding=\"async\" width=\"300\" height=\"169\" src=\"https:\/\/theboutiquehub.com\/wp-content\/uploads\/2025\/12\/New-Blog-Covers-7-300x169.png\" class=\"attachment-medium size-medium wp-post-image\" alt=\"The Boutique Hub at MAGIC New York\" style=\"\" srcset=\"https:\/\/theboutiquehub.com\/wp-content\/uploads\/2025\/12\/New-Blog-Covers-7-300x169.png 300w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2025\/12\/New-Blog-Covers-7-1024x576.png 1024w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2025\/12\/New-Blog-Covers-7-768x432.png 768w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2025\/12\/New-Blog-Covers-7.png 1280w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><a class=\"wp-block-latest-posts__post-title\" href=\"https:\/\/theboutiquehub.com\/blog\/the-boutique-hub-at-magic-nyc\/\">The Boutique Hub at MAGIC New York<\/a><div class=\"wp-block-latest-posts__post-excerpt\">The Hub Team is heading to MAGIC New York again and we couldn&#8217;t be more excited! With over 320+ brands, you are sure to find more MAGIC in a (New York) minute!\u00a0<\/div><\/li>\n<li><div class=\"wp-block-latest-posts__featured-image\"><img decoding=\"async\" width=\"300\" height=\"169\" src=\"https:\/\/theboutiquehub.com\/wp-content\/uploads\/2026\/01\/EDUCATION-HOW-TO-66-300x169.png\" class=\"attachment-medium size-medium wp-post-image\" alt=\"Is Your Boutique Quiet, or Is Your Space Pushing Customers Away?\" style=\"\" srcset=\"https:\/\/theboutiquehub.com\/wp-content\/uploads\/2026\/01\/EDUCATION-HOW-TO-66-300x169.png 300w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2026\/01\/EDUCATION-HOW-TO-66-1024x576.png 1024w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2026\/01\/EDUCATION-HOW-TO-66-768x432.png 768w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2026\/01\/EDUCATION-HOW-TO-66.png 1280w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><a class=\"wp-block-latest-posts__post-title\" href=\"https:\/\/theboutiquehub.com\/blog\/is-your-boutique-quiet-or-is-your-space-pushing-customers-away\/\">Is Your Boutique Quiet, or Is Your Space Pushing Customers Away?<\/a><div class=\"wp-block-latest-posts__post-excerpt\">January is slow. You already know that. But here\u2019s the uncomfortable question most boutique owners avoid asking: Is it the season or is it your store?\n\nThe start of a new year is the perfect time to take a hard look at your space. Not when you\u2019re knee-deep in shipments, slammed on weekends, and wishing you had time to fix things, but now. During the quiet. During the downtime. During the moment when changes are actually possible.<\/div><\/li>\n<li><div class=\"wp-block-latest-posts__featured-image\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"157\" src=\"https:\/\/theboutiquehub.com\/wp-content\/uploads\/2026\/01\/5MF-BLOG-COVER-Podcast-14-300x157.png\" class=\"attachment-medium size-medium wp-post-image\" alt=\"The 13 Strategies Boutique Owners Need for 2026\" style=\"\" srcset=\"https:\/\/theboutiquehub.com\/wp-content\/uploads\/2026\/01\/5MF-BLOG-COVER-Podcast-14-300x157.png 300w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2026\/01\/5MF-BLOG-COVER-Podcast-14-1024x536.png 1024w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2026\/01\/5MF-BLOG-COVER-Podcast-14-768x402.png 768w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2026\/01\/5MF-BLOG-COVER-Podcast-14.png 1200w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><a class=\"wp-block-latest-posts__post-title\" href=\"https:\/\/theboutiquehub.com\/blog\/five-minute-friday-the-13-strategies-boutique-owners-need-for-2026\/\">Five Minute Friday: The 13 Strategies Boutique Owners Need for 2026<\/a><div class=\"wp-block-latest-posts__post-excerpt\">As we wrap up Season 7 of the Boutique Chat Podcast, I wanted to pause\u2014right where you&#8217;re listening\u2014and take an honest look at where the retail industry stands today and where it&#8217;s headed next. Based on 1,000&#8217;s of conversations with boutique owners over the past year, this episode breaks down 13 key focus areas that\u2026 <a class=\"wp-block-latest-posts__read-more\" href=\"https:\/\/theboutiquehub.com\/blog\/five-minute-friday-the-13-strategies-boutique-owners-need-for-2026\/\" rel=\"noopener noreferrer\">Read more<span class=\"screen-reader-text\">: Five Minute Friday: The 13 Strategies Boutique Owners Need for 2026<\/span><\/a><\/div><\/li>\n<\/ul>","protected":false},"excerpt":{"rendered":"<p>Susan Bradley will be sharing her knowledge and hard-hitting facts about what it takes to run a successful business.<\/p>\n","protected":false},"author":8,"featured_media":34944,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"pmpro_default_level":"","footnotes":""},"categories":[3,408,488,487,486],"tags":[763,76,404,15,69],"class_list":["post-34848","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-boutique-business","category-boutiquechat","category-boutique-dashboard","category-brand-dashboard","category-service-provider-dashboard","tag-shop-the-best-boutiques","tag-boutique-business","tag-boutique-chat","tag-boutique-tips","tag-the-boutique-hub","pmpro-has-access"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.8 (Yoast SEO v26.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>How To Grow a Sustainable Business Like an Expert<\/title>\n<meta name=\"description\" content=\"Susan Bradley will be 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