{"id":33425,"date":"2022-01-04T06:00:00","date_gmt":"2022-01-04T12:00:00","guid":{"rendered":"https:\/\/theboutiquehub.com\/?p=33425"},"modified":"2023-02-14T10:37:15","modified_gmt":"2023-02-14T16:37:15","slug":"predictions-for-2022","status":"publish","type":"post","link":"https:\/\/theboutiquehub.com\/blog\/predictions-for-2022\/","title":{"rendered":"Predictions for 2022"},"content":{"rendered":"\n<p>As we begin 2022, it\u2019s important to look ahead and prepare our businesses as best we can for the coming year. What might be an issue that boutique owners will have to face this year? Is there any way we can avoid this issue or plan for it? To help me discuss this topic is our Director of Education, Sara Burks. We&#8217;ll be going over how you can set your business up for success right now and more.<br><br>Listen in as we talk about how to avoid the overwhelm that comes with having so many marketing channels, as well as how to navigate the inventory issues we may face this year. You will learn the importance of being intentional with what you buy, why you should pay attention to your data, and how to ensure your marketing is reaching the right people.<\/p>\n\n\n\n<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/21617726\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/backward\/render-playlist\/no\/custom-color\/ff12a2\/\" height=\"90\" width=\"100%\" scrolling=\"no\" allowfullscreen=\"\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" oallowfullscreen=\"\" msallowfullscreen=\"\"><\/iframe>\n\n\n\n<p><a href=\"https:\/\/itunes.apple.com\/us\/podcast\/boutique-chat\/id1351990699?mt=2\" target=\"_blank\" rel=\"noreferrer noopener\">&gt;&gt; Predictions for 2022 \u2013 LISTEN NOW ON iTunes &lt;&lt;<\/a><br><em><a href=\"https:\/\/open.spotify.com\/show\/4aNB3sAZtEzoHVRhvk7Sdp?si=9e32f1a102e04285\" target=\"_blank\" rel=\"noreferrer noopener\">&gt;&gt; Predictions for 2022 \u2013 LISTEN NOW ON Spotify &lt;&lt;<\/a><\/em><br><em>See the Full&nbsp;<\/em><a href=\"http:\/\/www.theboutiquehub.com\/boutiquechat\" target=\"_blank\" rel=\"noreferrer noopener\">Boutique Chat Podcast Website here<\/a><\/p>\n\n\n\n<p><strong><em>Watch the interview on Youtube<\/em><\/strong>:<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Big Announcement and Saying Goodbye to Season 3\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/xvu6QJ7O8TA?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<h2 class=\"has-text-align-center wp-block-heading\" id=\"h-what-you-ll-learn-in-predictions-for-2022\"><strong>What You\u2019ll Learn In<\/strong> Predictions for 2022<\/h2>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<ul class=\"wp-block-list\"><li>The importance of approaching adversity with the right attitude.<\/li><li>What inventory issues we may face in 2022.<\/li><li>Why you should be intentional with what you purchase.<\/li><li>Why tracking your data is key.<\/li><li>How to get more engagement and reach with your social media.<\/li><li>How to stand out from the crowd.<\/li><li>Why it is about quality content, not quantity.<\/li><li>How to find and retain staff.<\/li><\/ul>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" src=\"http:\/\/theboutiquehub.com\/wp-content\/uploads\/2022\/01\/Podcast-Instagram-Story-4-576x1024.png\" alt=\"Predictions for 2022\" class=\"wp-image-33474\" width=\"-105\" height=\"-187\" srcset=\"https:\/\/theboutiquehub.com\/wp-content\/uploads\/2022\/01\/Podcast-Instagram-Story-4-576x1024.png 576w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2022\/01\/Podcast-Instagram-Story-4-169x300.png 169w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2022\/01\/Podcast-Instagram-Story-4-768x1365.png 768w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2022\/01\/Podcast-Instagram-Story-4-864x1536.png 864w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2022\/01\/Podcast-Instagram-Story-4-624x1109.png 624w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2022\/01\/Podcast-Instagram-Story-4-600x1067.png 600w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2022\/01\/Podcast-Instagram-Story-4.png 1080w\" sizes=\"(max-width: 576px) 100vw, 576px\" \/><\/figure><\/div>\n\n\n\n<h2 class=\"has-text-align-center wp-block-heading\"><strong>Favorite Quotes<\/strong><\/h2>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<p>\u201cYou either make lemonade with lemons or you\u2019re stuck with what you get.\u201d &#8211; Sara Burks&nbsp;[3:30]<\/p>\n\n\n\n<p>\u201cIf you want to grow, you need to make yourself different. People are doing business with you for a reason.\u201d &#8211; Ashley Alderson [8:23]<\/p>\n\n\n\n<p>\u201c[Your staff] have to come into a place where they can grow, not where you\u2019re going to be putting a ceiling on them so you can grow.\u201d &#8211; Sara Burks&nbsp;[16:48]<\/p>\n\n\n\n<hr class=\"wp-block-separator is-style-dots\"\/>\n\n\n\n<p><strong>Resources:<\/strong><\/p>\n\n\n\n<p><a href=\"https:\/retailbootcamp.mykajabi.com\/2022-tradeshow-calendar\" target=\"_blank\" rel=\"noreferrer noopener\">2022 Tradeshow Dates<\/a><\/p>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<p>Join the Hub for more training, information, and connections.<br><a href=\"http:\/\/www.theboutiquehub.com\/join\">www.theboutiquehub.com\/join<\/a><\/p>\n\n\n\n<p>Use the hashtag&nbsp;<strong><em>#AskAshley<\/em><\/strong>&nbsp;on&nbsp;Instagram, or tag her at<a href=\"https:\/\/www.instagram.com\/ajalderson\" target=\"_blank\" rel=\"noreferrer noopener\">&nbsp;@ajalderson<\/a>&nbsp;or&nbsp;<a href=\"https:\/\/www.instagram.com\/theboutiquehub\" target=\"_blank\" rel=\"noreferrer noopener\">@theboutiquehub<\/a> to suggest topics for the podcast and let us know what you thought about this episode!<\/p>\n\n\n\n<p>Do you love the Boutique Chat Podcast?! Subscribe to our podcast and after that, leave us a review on<a href=\"https:\/\/itunes.apple.com\/us\/podcast\/boutique-chat\/id1351990699?mt=2\" target=\"_blank\" rel=\"noreferrer noopener\">&nbsp;iTunes Apple Podcasts here<\/a>!<\/p>\n\n\n\n<p><strong><br>Original Air Date: January 4th, 2022<br><\/strong>Do you love the details of <em>Predictions for 2022<\/em> Let us know what you think about our show and help spread the word about the&nbsp;<a href=\"https:\/\/theboutiquehub.com\/boutiquechat\/\">#BoutiqueChat Podcast.<\/a><\/p>\n\n\n\n<p><strong><em>Recent Posts:<\/em><\/strong><\/p>\n\n\n<ul class=\"wp-block-latest-posts__list wp-block-latest-posts\"><li><div class=\"wp-block-latest-posts__featured-image\"><img fetchpriority=\"high\" decoding=\"async\" width=\"300\" height=\"169\" src=\"https:\/\/theboutiquehub.com\/wp-content\/uploads\/2025\/12\/New-Blog-Covers-7-300x169.png\" class=\"attachment-medium size-medium wp-post-image\" alt=\"The Boutique Hub at MAGIC New York\" style=\"\" srcset=\"https:\/\/theboutiquehub.com\/wp-content\/uploads\/2025\/12\/New-Blog-Covers-7-300x169.png 300w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2025\/12\/New-Blog-Covers-7-1024x576.png 1024w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2025\/12\/New-Blog-Covers-7-768x432.png 768w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2025\/12\/New-Blog-Covers-7.png 1280w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><a class=\"wp-block-latest-posts__post-title\" href=\"https:\/\/theboutiquehub.com\/blog\/the-boutique-hub-at-magic-nyc\/\">The Boutique Hub at MAGIC New York<\/a><div class=\"wp-block-latest-posts__post-excerpt\">The Hub Team is heading to MAGIC New York again and we couldn&#8217;t be more excited! With over 320+ brands, you are sure to find more MAGIC in a (New York) minute!\u00a0<\/div><\/li>\n<li><div class=\"wp-block-latest-posts__featured-image\"><img decoding=\"async\" width=\"300\" height=\"169\" src=\"https:\/\/theboutiquehub.com\/wp-content\/uploads\/2026\/01\/EDUCATION-HOW-TO-66-300x169.png\" class=\"attachment-medium size-medium wp-post-image\" alt=\"Is Your Boutique Quiet, or Is Your Space Pushing Customers Away?\" style=\"\" srcset=\"https:\/\/theboutiquehub.com\/wp-content\/uploads\/2026\/01\/EDUCATION-HOW-TO-66-300x169.png 300w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2026\/01\/EDUCATION-HOW-TO-66-1024x576.png 1024w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2026\/01\/EDUCATION-HOW-TO-66-768x432.png 768w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2026\/01\/EDUCATION-HOW-TO-66.png 1280w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><a class=\"wp-block-latest-posts__post-title\" href=\"https:\/\/theboutiquehub.com\/blog\/is-your-boutique-quiet-or-is-your-space-pushing-customers-away\/\">Is Your Boutique Quiet, or Is Your Space Pushing Customers Away?<\/a><div class=\"wp-block-latest-posts__post-excerpt\">January is slow. You already know that. But here\u2019s the uncomfortable question most boutique owners avoid asking: Is it the season or is it your store?\n\nThe start of a new year is the perfect time to take a hard look at your space. Not when you\u2019re knee-deep in shipments, slammed on weekends, and wishing you had time to fix things, but now. During the quiet. During the downtime. During the moment when changes are actually possible.<\/div><\/li>\n<li><div class=\"wp-block-latest-posts__featured-image\"><img decoding=\"async\" width=\"300\" height=\"157\" src=\"https:\/\/theboutiquehub.com\/wp-content\/uploads\/2026\/01\/5MF-BLOG-COVER-Podcast-14-300x157.png\" class=\"attachment-medium size-medium wp-post-image\" alt=\"The 13 Strategies Boutique Owners Need for 2026\" style=\"\" srcset=\"https:\/\/theboutiquehub.com\/wp-content\/uploads\/2026\/01\/5MF-BLOG-COVER-Podcast-14-300x157.png 300w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2026\/01\/5MF-BLOG-COVER-Podcast-14-1024x536.png 1024w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2026\/01\/5MF-BLOG-COVER-Podcast-14-768x402.png 768w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2026\/01\/5MF-BLOG-COVER-Podcast-14.png 1200w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><a class=\"wp-block-latest-posts__post-title\" href=\"https:\/\/theboutiquehub.com\/blog\/five-minute-friday-the-13-strategies-boutique-owners-need-for-2026\/\">Five Minute Friday: The 13 Strategies Boutique Owners Need for 2026<\/a><div class=\"wp-block-latest-posts__post-excerpt\">As we wrap up Season 7 of the Boutique Chat Podcast, I wanted to pause\u2014right where you&#8217;re listening\u2014and take an honest look at where the retail industry stands today and where it&#8217;s headed next. Based on 1,000&#8217;s of conversations with boutique owners over the past year, this episode breaks down 13 key focus areas that\u2026 <a class=\"wp-block-latest-posts__read-more\" href=\"https:\/\/theboutiquehub.com\/blog\/five-minute-friday-the-13-strategies-boutique-owners-need-for-2026\/\" rel=\"noopener noreferrer\">Read more<span class=\"screen-reader-text\">: Five Minute Friday: The 13 Strategies Boutique Owners Need for 2026<\/span><\/a><\/div><\/li>\n<\/ul>","protected":false},"excerpt":{"rendered":"<p>Through planning, preparations and predictions for 2022, you can set your business up for success in the coming year.<\/p>\n","protected":false},"author":8,"featured_media":33468,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"pmpro_default_level":"","footnotes":""},"categories":[408],"tags":[126,76,404,51,15,132,104,69],"class_list":["post-33425","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-boutiquechat","tag-boutiqueboss","tag-boutique-business","tag-boutique-chat","tag-boutique-fashion","tag-boutique-tips","tag-fashion","tag-shop-small","tag-the-boutique-hub","pmpro-has-access"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.8 (Yoast SEO v26.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Predictions for 2022<\/title>\n<meta name=\"description\" content=\"Through planning, preparations and predictions for 2022, you can set your business up for success in the coming year.\" \/>\n<meta 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