{"id":24424,"date":"2021-06-22T09:52:46","date_gmt":"2021-06-22T14:52:46","guid":{"rendered":"https:\/\/theboutiquehub.com\/?p=24424"},"modified":"2023-02-14T10:38:12","modified_gmt":"2023-02-14T16:38:12","slug":"seo-strategy-for-boutiques","status":"publish","type":"post","link":"https:\/\/theboutiquehub.com\/blog\/seo-strategy-for-boutiques\/","title":{"rendered":"SEO Strategy for Boutiques"},"content":{"rendered":"\n<p>Learn how to boost traffic to your boutique organically with this SEO strategy for boutiques. Jeff goes over backlinks, keywords, and how to not get ripped off by ad agencies. Get ready to take some notes because this episode is packed with easy-to-follow SEO tips!<\/p>\n\n\n\n<iframe style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/19531385\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/backward\/render-playlist\/no\/custom-color\/87A93A\/\" height=\"90\" width=\"100%\" scrolling=\"no\" allowfullscreen=\"\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" oallowfullscreen=\"\" msallowfullscreen=\"\"><\/iframe>\n\n\n\n<p><a href=\"https:\/\/itunes.apple.com\/us\/podcast\/boutique-chat\/id1351990699?mt=2\" target=\"_blank\" rel=\"noreferrer noopener\"><br>&gt;&gt; EPISODE 319 \u2013 LISTEN NOW ON iTunes &lt;&lt;<\/a><br><a href=\"https:\/\/itunes.apple.com\/us\/podcast\/boutique-chat\/id1351990699?mt=2\" target=\"_blank\" rel=\"noreferrer noopener\">&gt;&gt; EPISODE 319 \u2013 LISTEN NOW ON Spotify &lt;&lt;<\/a><br><em>See the Full&nbsp;<\/em><a href=\"http:\/\/www.theboutiquehub.com\/boutiquechat\">Boutique Chat Podcast Website here<\/a><\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"SEO Strategy for Boutiques\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/SE-zOSM6nwg?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p><strong><em>Episode Run Down:<\/em><\/strong><\/p>\n\n\n\n<p>00:02:38 Iron Man<br>00:08:54 SEO Basics<br>00:17:01 Backlinks<br>00:21:58 Keywords<br>00:27:25 Making an SEO Plan<br>00:39:21 Working with Ad Agencies<\/p>\n\n\n\n<p>Today\u2019s episode was brought to you by Management One. Follow this link to learn more:&nbsp;<a href=\"https:\/\/www.management-one.com\/boutique-hub\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/www.management-one.com\/boutique-hub<\/a><\/p>\n\n\n\n<h2 class=\"has-text-align-center wp-block-heading\" id=\"h-main-points-in-seo-strategy-for-boutiques\">Main Points in SEO Strategy for Boutiques<\/h2>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<ol class=\"wp-block-list\"><li>Google my business is important. Make sure your best customers are leaving reviews.<\/li><li>You can bring tons of traffic to your website, but if the page isn&#8217;t good their not going to buy.<\/li><li>Make sure the ad companies are reporting ROAS (Return On Advertising Spend) to you, otherwise that&#8217;s a red flag.<\/li><\/ol>\n\n\n\n<h2 class=\"has-text-align-center wp-block-heading\" id=\"h-favorite-quotes-in-seo-strategy-for-boutiques\">Favorite Quotes in SEO Strategy for Boutiques<\/h2>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<p>&#8220;You don&#8217;t advertise unless it generates a return.&#8221; -Jeff Fenn<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><img fetchpriority=\"high\" decoding=\"async\" src=\"https:\/\/theboutiquehub.com\/wp-content\/uploads\/2021\/06\/Podcast-Instagram-6-1024x1024.png\" alt=\"SEO Strategy for Boutiques | Boutique Chat Podcast\" class=\"wp-image-24440\" width=\"521\" height=\"521\" srcset=\"https:\/\/theboutiquehub.com\/wp-content\/uploads\/2021\/06\/Podcast-Instagram-6-1024x1024.png 1024w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2021\/06\/Podcast-Instagram-6-300x300.png 300w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2021\/06\/Podcast-Instagram-6-150x150.png 150w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2021\/06\/Podcast-Instagram-6-768x768.png 768w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2021\/06\/Podcast-Instagram-6-570x570.png 570w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2021\/06\/Podcast-Instagram-6-500x500.png 500w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2021\/06\/Podcast-Instagram-6-1000x1000.png 1000w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2021\/06\/Podcast-Instagram-6-700x700.png 700w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2021\/06\/Podcast-Instagram-6-600x600.png 600w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2021\/06\/Podcast-Instagram-6-100x100.png 100w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2021\/06\/Podcast-Instagram-6.png 1080w\" sizes=\"(max-width: 521px) 100vw, 521px\" \/><\/figure><\/div>\n\n\n\n<p>&#8220;Organic traffic will increase with SEO. Your page itself is what determines sales.&#8221; -Jeff Fenn<\/p>\n\n\n\n<p>Learn more about SEO and so much more inside of <a href=\"https:\/\/retailbootcamp.mykajabi.com\/retail-bootcamp\" target=\"_blank\" rel=\"noreferrer noopener\">Retail Bootcamp<\/a>!<\/p>\n\n\n\n<p><br><strong>Use these proven strategies, ideas, and systems to create the time you need to scale your company, build new traffic, profit, create lasting customer relationships and lead your business into a new future.&nbsp;<\/strong><\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-white-color has-pale-pink-background-color has-text-color has-background\" href=\"https:\/\/retailbootcamp.mykajabi.com\/retail-bootcamp\" target=\"_blank\" rel=\"noreferrer noopener\">JOIN THE RETAIL BOOTCAMP WAITING LIST<\/a><\/div>\n<\/div>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<p>Join the Hub for more training, information, and connections.<br><a href=\"http:\/\/www.theboutiquehub.com\/join\">www.theboutiquehub.com\/join<\/a><\/p>\n\n\n\n<p>Use the hashtag&nbsp;<strong><em>#AskAshley<\/em><\/strong>&nbsp;on&nbsp;Instagram, or tag her at<a href=\"https:\/\/www.instagram.com\/ajalderson\" target=\"_blank\" rel=\"noreferrer noopener\">&nbsp;@ajalderson<\/a>&nbsp;or&nbsp;<a href=\"https:\/\/www.instagram.com\/theboutiquehub\" target=\"_blank\" rel=\"noreferrer noopener\">@theboutiquehub<\/a>to suggest topics for the podcast and let us know what you thought about this episode!<\/p>\n\n\n\n<p>Do you love the Boutique Chat Podcast?! Subscribe to our podcast and after that, leave us a review on<a href=\"https:\/\/itunes.apple.com\/us\/podcast\/boutique-chat\/id1351990699?mt=2\" target=\"_blank\" rel=\"noreferrer noopener\">\u00a0iTunes Apple Podcasts here<\/a>!<strong><br><br>Original Air Date: June 22nd, 2021<br><\/strong>Do you love the details of<em>\u00a0SEO Strategy for Boutiques<\/em>?\u00a0Let us know what you think about our show and help spread the word about the\u00a0<a href=\"https:\/\/theboutiquehub.com\/boutiquechat\/\">#BoutiqueChat Podcast.<\/a><\/p>\n\n\n\n<p><strong><em>Recent Posts:<\/em><\/strong><\/p>\n\n\n<ul class=\"wp-block-latest-posts__list wp-block-latest-posts\"><li><div class=\"wp-block-latest-posts__featured-image\"><img decoding=\"async\" width=\"300\" height=\"169\" src=\"https:\/\/theboutiquehub.com\/wp-content\/uploads\/2025\/12\/New-Blog-Covers-7-300x169.png\" class=\"attachment-medium size-medium wp-post-image\" alt=\"The Boutique Hub at MAGIC New York\" style=\"\" srcset=\"https:\/\/theboutiquehub.com\/wp-content\/uploads\/2025\/12\/New-Blog-Covers-7-300x169.png 300w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2025\/12\/New-Blog-Covers-7-1024x576.png 1024w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2025\/12\/New-Blog-Covers-7-768x432.png 768w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2025\/12\/New-Blog-Covers-7.png 1280w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><a class=\"wp-block-latest-posts__post-title\" href=\"https:\/\/theboutiquehub.com\/blog\/the-boutique-hub-at-magic-nyc\/\">The Boutique Hub at MAGIC New York<\/a><div class=\"wp-block-latest-posts__post-excerpt\">The Hub Team is heading to MAGIC New York again and we couldn&#8217;t be more excited! With over 320+ brands, you are sure to find more MAGIC in a (New York) minute!\u00a0<\/div><\/li>\n<li><div class=\"wp-block-latest-posts__featured-image\"><img decoding=\"async\" width=\"300\" height=\"169\" src=\"https:\/\/theboutiquehub.com\/wp-content\/uploads\/2026\/01\/EDUCATION-HOW-TO-66-300x169.png\" class=\"attachment-medium size-medium wp-post-image\" alt=\"Is Your Boutique Quiet, or Is Your Space Pushing Customers Away?\" style=\"\" srcset=\"https:\/\/theboutiquehub.com\/wp-content\/uploads\/2026\/01\/EDUCATION-HOW-TO-66-300x169.png 300w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2026\/01\/EDUCATION-HOW-TO-66-1024x576.png 1024w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2026\/01\/EDUCATION-HOW-TO-66-768x432.png 768w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2026\/01\/EDUCATION-HOW-TO-66.png 1280w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><a class=\"wp-block-latest-posts__post-title\" href=\"https:\/\/theboutiquehub.com\/blog\/is-your-boutique-quiet-or-is-your-space-pushing-customers-away\/\">Is Your Boutique Quiet, or Is Your Space Pushing Customers Away?<\/a><div class=\"wp-block-latest-posts__post-excerpt\">January is slow. You already know that. But here\u2019s the uncomfortable question most boutique owners avoid asking: Is it the season or is it your store?\n\nThe start of a new year is the perfect time to take a hard look at your space. Not when you\u2019re knee-deep in shipments, slammed on weekends, and wishing you had time to fix things, but now. During the quiet. During the downtime. During the moment when changes are actually possible.<\/div><\/li>\n<li><div class=\"wp-block-latest-posts__featured-image\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"157\" src=\"https:\/\/theboutiquehub.com\/wp-content\/uploads\/2026\/01\/5MF-BLOG-COVER-Podcast-14-300x157.png\" class=\"attachment-medium size-medium wp-post-image\" alt=\"The 13 Strategies Boutique Owners Need for 2026\" style=\"\" srcset=\"https:\/\/theboutiquehub.com\/wp-content\/uploads\/2026\/01\/5MF-BLOG-COVER-Podcast-14-300x157.png 300w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2026\/01\/5MF-BLOG-COVER-Podcast-14-1024x536.png 1024w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2026\/01\/5MF-BLOG-COVER-Podcast-14-768x402.png 768w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2026\/01\/5MF-BLOG-COVER-Podcast-14.png 1200w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><a class=\"wp-block-latest-posts__post-title\" href=\"https:\/\/theboutiquehub.com\/blog\/five-minute-friday-the-13-strategies-boutique-owners-need-for-2026\/\">Five Minute Friday: The 13 Strategies Boutique Owners Need for 2026<\/a><div class=\"wp-block-latest-posts__post-excerpt\">As we wrap up Season 7 of the Boutique Chat Podcast, I wanted to pause\u2014right where you&#8217;re listening\u2014and take an honest look at where the retail industry stands today and where it&#8217;s headed next. Based on 1,000&#8217;s of conversations with boutique owners over the past year, this episode breaks down 13 key focus areas that\u2026 <a class=\"wp-block-latest-posts__read-more\" href=\"https:\/\/theboutiquehub.com\/blog\/five-minute-friday-the-13-strategies-boutique-owners-need-for-2026\/\" rel=\"noopener noreferrer\">Read more<span class=\"screen-reader-text\">: Five Minute Friday: The 13 Strategies Boutique Owners Need for 2026<\/span><\/a><\/div><\/li>\n<\/ul>","protected":false},"excerpt":{"rendered":"<p>Learn how to boost traffic to your boutique organically with this SEO strategy for boutiques. Jeff goes over backlinks, keywords, and how to not get ripped off by ad agencies. <\/p>\n","protected":false},"author":834,"featured_media":24439,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"pmpro_default_level":"","footnotes":""},"categories":[3,408,488,487,486],"tags":[460,7204],"class_list":["post-24424","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-boutique-business","category-boutiquechat","category-boutique-dashboard","category-brand-dashboard","category-service-provider-dashboard","tag-boutique-chat-podcast","tag-seo","pmpro-has-access"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.8 (Yoast SEO v26.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>SEO Strategy for Boutiques | The Boutique Hub<\/title>\n<meta name=\"description\" content=\"Learn how to boost traffic to your boutique organically with this SEO strategy for boutiques. 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