{"id":20127,"date":"2020-07-28T19:56:58","date_gmt":"2020-07-29T00:56:58","guid":{"rendered":"https:\/\/theboutiquehub.com\/?p=20127"},"modified":"2020-07-29T11:37:10","modified_gmt":"2020-07-29T16:37:10","slug":"the-power-of-scent","status":"publish","type":"post","link":"https:\/\/theboutiquehub.com\/blog\/the-power-of-scent\/","title":{"rendered":"The Power of Scent"},"content":{"rendered":"\n<p>Today Julie Tassy, Founder of Ella B Candles, joins us for today&#8217;s <a href=\"https:\/\/theboutiquehub.com\/boutiquechat\/\" target=\"_blank\" aria-label=\"undefined (opens in a new tab)\" rel=\"noreferrer noopener\">podcast<\/a> episode&nbsp;<em>The Power of Scent.&nbsp;<\/em>Julie goes over how she started her entrepreneurial journey and how she set her company apart from others. In retail, many factors can influence consumer buying habits and scent is one of them. Julie goes over the power fragrance can have on your business and how you can discover a signature scent for your store. Tune in to hear all the details!<\/p>\n\n\n\n<p><a rel=\"noreferrer noopener\" href=\"https:\/\/itunes.apple.com\/us\/podcast\/boutique-chat\/id1351990699?mt=2\" target=\"_blank\">&gt;&gt; EPISODE 269 \u2013 LISTEN NOW ON iTunes &lt;&lt;<\/a><br><em>Don\u2019t Have&nbsp;iTunes?<\/em><a rel=\"noreferrer noopener\" href=\"https:\/\/theboutiquehub.libsyn.com\/\" target=\"_blank\">&nbsp;Listen on Libsyn here<\/a><br><em>See the Full&nbsp;<\/em><a href=\"http:\/\/www.theboutiquehub.com\/boutiquechat\">Boutique Chat Podcast Website here<\/a><\/p>\n\n\n\n<h4 class=\"has-text-align-center wp-block-heading\"><strong>MAIN POINTS:<\/strong><\/h4>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<ol class=\"wp-block-list\"><li>Fragrance creates deeper hospitality with your customers and makes them feel more welcome in store.&nbsp;<\/li><li>Fragrance isn&#8217;t just important in your store. It&#8217;s important in your packaging as well. Keeping a cohesive feel throughout your business is key.&nbsp;<\/li><li>Scent is apart of your brand. Customers remember your scent and are reminded of the positive experience they had while shopping with you.&nbsp;<\/li><\/ol>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><img fetchpriority=\"high\" decoding=\"async\" src=\"https:\/\/theboutiquehub.com\/wp-content\/uploads\/2020\/07\/Copy-of-Pinterest-_-BoutiqueChat-6-683x1024.jpg\" alt=\"\" class=\"wp-image-20128\" width=\"446\" height=\"668\" srcset=\"https:\/\/theboutiquehub.com\/wp-content\/uploads\/2020\/07\/Copy-of-Pinterest-_-BoutiqueChat-6-683x1024.jpg 683w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2020\/07\/Copy-of-Pinterest-_-BoutiqueChat-6-200x300.jpg 200w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2020\/07\/Copy-of-Pinterest-_-BoutiqueChat-6-700x1050.jpg 700w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2020\/07\/Copy-of-Pinterest-_-BoutiqueChat-6.jpg 735w\" sizes=\"(max-width: 446px) 100vw, 446px\" \/><\/figure><\/div>\n\n\n\n<h4 class=\"has-text-align-center wp-block-heading\">FAVORITE QUOTES:<\/h4>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<p>&#8220;The use of fragrance gives you the ability to practice deeper hospitality with your customers.&#8221;-Julie<\/p>\n\n\n\n<p>&#8220;I feel so much more like a CEO than an entrepreneur because I&#8217;m watching my team flourish. It made me want more of that and less of me doing everything myself.&#8221;-Julie<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><a href=\"http:\/\/ellabcandles.com\/find-your-fragrance-family\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" src=\"https:\/\/theboutiquehub.com\/wp-content\/uploads\/2020\/07\/Podcast-Instagram-1024x1024.jpg\" alt=\"\" class=\"wp-image-20132\" width=\"522\" height=\"522\" srcset=\"https:\/\/theboutiquehub.com\/wp-content\/uploads\/2020\/07\/Podcast-Instagram-1024x1024.jpg 1024w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2020\/07\/Podcast-Instagram-300x300.jpg 300w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2020\/07\/Podcast-Instagram-150x150.jpg 150w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2020\/07\/Podcast-Instagram-768x768.jpg 768w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2020\/07\/Podcast-Instagram-570x570.jpg 570w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2020\/07\/Podcast-Instagram-500x500.jpg 500w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2020\/07\/Podcast-Instagram-1000x1000.jpg 1000w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2020\/07\/Podcast-Instagram-700x700.jpg 700w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2020\/07\/Podcast-Instagram.jpg 1080w\" sizes=\"(max-width: 522px) 100vw, 522px\" \/><\/a><\/figure><\/div>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>Take the Ella B Candles Discovery Quiz to find your boutique&#8217;s signature scent. The quiz can be accessed here:&nbsp;<a href=\"http:\/\/ellabcandles.com\/find-your-fragrance-family\/\" target=\"_blank\" rel=\"noreferrer noopener\">http:\/\/ellabcandles.com\/find-your-fragrance-family\/<\/a>&nbsp;<\/p><p>This version of the quiz was set up specifically for Boutique Chat listeners and once you complete the quiz you will automatically be entered in the drawing to win $200 of opening order credit!<\/p><p>Anyone who completes the quiz gets a BOGO discount on all Discovery Sets!<\/p><\/blockquote>\n\n\n\n<p><strong><em>Find them here:<\/em><\/strong><\/p>\n\n\n\n<p>Instagram: <a aria-label=\"undefined (opens in a new tab)\" href=\"https:\/\/www.instagram.com\/ellabcandles\/\" target=\"_blank\" rel=\"noreferrer noopener\">@ellabcandles<\/a><\/p>\n\n\n\n<p>Website: <a href=\"https:\/\/ellabcandles.com\/\">https:\/\/ellabcandles.com\/<\/a><\/p>\n\n\n\n<p><\/p>\n\n\n\n<p>SIGN UP FOR EMAIL UPDATES ON OUR WEBSITE:<br><a href=\"https:\/\/theboutiquehub.com\/boutique-summit-2020\/\" target=\"_blank\" aria-label=\"undefined (opens in a new tab)\" rel=\"noreferrer noopener\">https:\/\/theboutiquehub.com\/boutique-summit-2020\/<\/a><\/p>\n\n\n\n<p>Join the Hub for more training, information, and connections.<br><a href=\"http:\/\/www.theboutiquehub.com\/join\" target=\"_blank\" aria-label=\"undefined (opens in a new tab)\" rel=\"noreferrer noopener\">www.theboutiquehub.com\/join<\/a><\/p>\n\n\n\n<p>Use the hashtag #AskAshley on Instagram, or tag her at <a href=\"https:\/\/www.instagram.com\/ajalderson\/\" target=\"_blank\" aria-label=\"undefined (opens in a new tab)\" rel=\"noreferrer noopener\">@ajalderson <\/a>or <a href=\"https:\/\/www.instagram.com\/theboutiquehub\/\" target=\"_blank\" aria-label=\"undefined (opens in a new tab)\" rel=\"noreferrer noopener\">@theboutiquehub<\/a> to suggest topics for the podcast and let us know what you thought about this episode!<\/p>\n\n\n\n<p>Want to be our listener of the week? Then Subscribe to our podcast and after that, leave us a review on iTunes Apple Podcasts here!<\/p>\n\n\n\n<p>Original Air Date: July 28th, 2020<br>Do you love the details of The Power of Scent? Let us know what you think about our show and help spread the word about the #BoutiqueChat Podcast.<\/p>\n\n\n\n<p><strong><em>Recent Posts:<\/em><\/strong><\/p>\n\n\n\n<figure class=\"wp-block-embed-wordpress wp-block-embed is-type-wp-embed is-provider-the-boutique-hub\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"wp-embedded-content\" data-secret=\"hpGPWw3KFW\"><a href=\"https:\/\/theboutiquehub.com\/how-to-create-a-customer-centric-e-commerce-experience\/\">How to Create a Customer-Centric E-Commerce Experience<\/a><\/blockquote><iframe class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; clip: rect(1px, 1px, 1px, 1px);\" title=\"&#8220;How to Create a Customer-Centric E-Commerce Experience&#8221; &#8212; The Boutique Hub\" src=\"https:\/\/theboutiquehub.com\/how-to-create-a-customer-centric-e-commerce-experience\/embed\/#?secret=nAWcgPeUMD#?secret=hpGPWw3KFW\" data-secret=\"hpGPWw3KFW\" width=\"600\" height=\"338\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<figure class=\"wp-block-embed-wordpress wp-block-embed is-type-wp-embed is-provider-the-boutique-hub\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"wp-embedded-content\" data-secret=\"FOqXliSCiS\"><a href=\"https:\/\/theboutiquehub.com\/vendor-tips-for-exhibiting-at-market-during-covid-19\/\">Vendor Tips for Exhibiting at Market During COVID-19<\/a><\/blockquote><iframe class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; clip: rect(1px, 1px, 1px, 1px);\" title=\"&#8220;Vendor Tips for Exhibiting at Market During COVID-19&#8221; &#8212; The Boutique Hub\" src=\"https:\/\/theboutiquehub.com\/vendor-tips-for-exhibiting-at-market-during-covid-19\/embed\/#?secret=OwD3E693gZ#?secret=FOqXliSCiS\" data-secret=\"FOqXliSCiS\" width=\"600\" height=\"338\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe>\n<\/div><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Today Julie Tassy, Founder of Ella B Candles, joins us for today&#8217;s podcast episode The Power of Scent. Julie goes over how she started her entrepreneurial journey and how she set her company apart from others. In retail, many factors can influence consumer buying habits and scent is one of them. Julie goes over the power fragrance can have on your business and how you can discover a signature scent for your store. Tune in to hear all the details!<\/p>\n","protected":false},"author":834,"featured_media":20129,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"pmpro_default_level":"","footnotes":""},"categories":[3,408],"tags":[6801,41,6800],"class_list":["post-20127","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-boutique-business","category-boutiquechat","tag-candles","tag-marketing","tag-scent","pmpro-has-access"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.8 (Yoast SEO v26.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>The Power of Scent | The Boutique Hub<\/title>\n<meta name=\"description\" content=\"Today Julie Tassy, Founder of Ella B Candles, joins us for today&#039;s podcast episode The Power of Scent. In retail, many factors can influence consumer buying habits and scent is one of them. 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