{"id":19852,"date":"2020-06-15T16:21:33","date_gmt":"2020-06-15T21:21:33","guid":{"rendered":"https:\/\/theboutiquehub.com\/?p=19852"},"modified":"2022-09-13T23:29:49","modified_gmt":"2022-09-14T04:29:49","slug":"ecommerce-marketing-strategies-to-increase-sales-with-ezra-firestone","status":"publish","type":"post","link":"https:\/\/theboutiquehub.com\/blog\/ecommerce-marketing-strategies-to-increase-sales-with-ezra-firestone\/","title":{"rendered":"Ecommerce Marketing Strategies to Increase Sales with Ezra Firestone"},"content":{"rendered":"\n<p>Today Ezra Firestone, CEO of Smart Marketer, joins us for <em>Ecommerce Marketing Strategies to Increase Sales. <\/em>Ezra has years of experience building multiple businesses that bring in $20+ million in yearly revenue, and he\u2019s here to share some of his secrets to success. He goes over topics such as email marketing, product pages, how to be a fit leader for your team, and revealing the common gaps found in Ecommerce businesses. You won&#8217;t want to miss this incredible opportunity to learn from the best in the business, tune in to get all the details!<\/p>\n\n\n\n<p>Find the full video of today&#8217;s episode on our <a href=\"https:\/\/www.youtube.com\/watch?v=8njISm-iIbc&amp;feature=youtu.be\" target=\"_blank\" rel=\"noreferrer noopener\">youtube channel,<\/a> and make sure to leave a like &amp; a comment if you loved this interview!<\/p>\n\n\n\n<figure class=\"wp-block-embed-youtube wp-block-embed is-type-video is-provider-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Ecommerce Marketing Strategies to Increase Sales with Ezra Firestone, CEO of Smart Marketer\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/8njISm-iIbc?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p><a rel=\"noreferrer noopener\" href=\"https:\/\/itunes.apple.com\/us\/podcast\/boutique-chat\/id1351990699?mt=2\" target=\"_blank\">&gt;&gt; EPISODE 264 \u2013 LISTEN NOW ON iTunes &lt;&lt;<\/a><br><em>Don\u2019t Have&nbsp;iTunes?<\/em><a rel=\"noreferrer noopener\" href=\"https:\/\/theboutiquehub.libsyn.com\/\" target=\"_blank\">&nbsp;Listen on Libsyn here<\/a><br><em>See the Full&nbsp;<\/em><a href=\"http:\/\/www.theboutiquehub.com\/boutiquechat\">Boutique Chat Podcast Website here<\/a><\/p>\n\n\n\n<h4 class=\"has-text-align-center wp-block-heading\">MAIN POINTS:<\/h4>\n\n\n\n<hr class=\"wp-block-separator\" \/>\n\n\n\n<ol class=\"wp-block-list\"><li>Don&#8217;t jump into creating marketing content until you have taken the time to educate yourself first.&nbsp;<\/li><li>The more data you receive from your customer, the better. Use this data to market exactly what your customer interested in.&nbsp;<\/li><li>Focus on audience building. Get your customers familiar with you, create videos, showcase your business\u2019s unique attributes, and build those important relationships.<\/li><\/ol>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><img fetchpriority=\"high\" decoding=\"async\" src=\"https:\/\/theboutiquehub.com\/wp-content\/uploads\/2020\/06\/Copy-of-Pinterest-_-BoutiqueChat-683x1024.jpg\" alt=\"Ecommerce Marketing Strategies to Increase Sales\" class=\"wp-image-19854\" width=\"433\" height=\"649\" srcset=\"https:\/\/theboutiquehub.com\/wp-content\/uploads\/2020\/06\/Copy-of-Pinterest-_-BoutiqueChat-683x1024.jpg 683w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2020\/06\/Copy-of-Pinterest-_-BoutiqueChat-200x300.jpg 200w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2020\/06\/Copy-of-Pinterest-_-BoutiqueChat-700x1050.png 700w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2020\/06\/Copy-of-Pinterest-_-BoutiqueChat-600x900.png 600w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2020\/06\/Copy-of-Pinterest-_-BoutiqueChat.jpg 735w\" sizes=\"(max-width: 433px) 100vw, 433px\" \/><\/figure><\/div>\n\n\n\n<h4 class=\"has-text-align-center wp-block-heading\">FAVORITE QUOTES:<\/h4>\n\n\n\n<hr class=\"wp-block-separator\" \/>\n\n\n\n<p>\u201cThe first thing I would do as a boutique owner is don&#8217;t take action but consume knowledge first. Take conformed action.\u201d&nbsp;-Ezra<\/p>\n\n\n\n<p>\u201cThree things you need to understand 1. Cost per a customer accusation 2. Average order value and 3. Lifetime customer value.\u201d&nbsp;-Ezra<\/p>\n\n\n\n<p>\u201cThe home page should have everything that they could ever want to find from your store.\u201d-Ezra<\/p>\n\n\n\n<p><strong><em>Where to follow and find Ezra:<\/em><\/strong><\/p>\n\n\n\n<p>Find his website here: <a href=\"https:\/\/smartmarketer.com\/\">https:\/\/smartmarketer.com\/<\/a><\/p>\n\n\n\n<p>Find Ezra on Instagram <a href=\"https:\/\/www.instagram.com\/ezrafirestone\/?hl=en\">@ezrafirestone<\/a><\/p>\n\n\n\n<figure class=\"wp-block-embed-instagram wp-block-embed is-type-rich is-provider-instagram\"><div class=\"wp-block-embed__wrapper\">\nhttps:\/\/www.instagram.com\/p\/B7q8Q-5J6EF\/\n<\/div><\/figure>\n\n\n\n<hr class=\"wp-block-separator\" \/>\n\n\n\n<p class=\"has-text-align-center\">As the retail industry takes its largest shift in history, 30+ top leaders and retailers collaborate to bring you the latest strategies, ideas, tools and inspiration you need to thrive in your new normal.&nbsp;&nbsp;<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/theboutiquehub.com\/wp-content\/uploads\/2020\/06\/VRS-TICKET-IMAGES-1024x1024.jpg\" alt=\"\" class=\"wp-image-19751\" width=\"500\" height=\"500\" srcset=\"https:\/\/theboutiquehub.com\/wp-content\/uploads\/2020\/06\/VRS-TICKET-IMAGES-1024x1024.jpg 1024w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2020\/06\/VRS-TICKET-IMAGES-300x300.png 300w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2020\/06\/VRS-TICKET-IMAGES-150x150.jpg 150w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2020\/06\/VRS-TICKET-IMAGES-768x768.jpg 768w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2020\/06\/VRS-TICKET-IMAGES-570x570.png 570w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2020\/06\/VRS-TICKET-IMAGES-500x500.png 500w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2020\/06\/VRS-TICKET-IMAGES-1000x1000.png 1000w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2020\/06\/VRS-TICKET-IMAGES-700x700.png 700w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2020\/06\/VRS-TICKET-IMAGES-600x600.png 600w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2020\/06\/VRS-TICKET-IMAGES-100x100.png 100w, https:\/\/theboutiquehub.com\/wp-content\/uploads\/2020\/06\/VRS-TICKET-IMAGES.jpg 1080w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><\/figure><\/div>\n\n\n\n<p class=\"has-text-align-center\">Get your tickets&nbsp;<a rel=\"noreferrer noopener\" href=\"https:\/\/retailbootcamp.mykajabi.com\/virtual-retail-summit\/\" target=\"_blank\">NOW<\/a>! Follow the&nbsp;<a rel=\"noreferrer noopener\" href=\"https:\/\/retailbootcamp.mykajabi.com\/virtual-retail-summit\/\" target=\"_blank\">link<\/a>&nbsp;for more information.<\/p>\n\n\n\n<p>SIGN UP FOR EMAIL UPDATES ON OUR WEBSITE:<br><a rel=\"noreferrer noopener\" target=\"_blank\" href=\"https:\/\/theboutiquehub.com\/boutique-summit-2020\/?fbclid=IwAR1Iby-eBWLZ8JEqgG1ncY5mi0me5ENqmHgzBU7D-CZ6HOF98SpLAvOjpRM\">https:\/\/theboutiquehub.com\/boutique-summit-2020\/<\/a><\/p>\n\n\n\n<p>Join the Hub for more training, information, and connections.<br><a href=\"http:\/\/www.theboutiquehub.com\/join\">www.theboutiquehub.com\/join<\/a><\/p>\n\n\n\n<p>Use the hashtag&nbsp;<strong><em>#AskAshley<\/em><\/strong>&nbsp;on&nbsp;Instagram, or tag her at<a rel=\"noreferrer noopener\" href=\"https:\/\/www.instagram.com\/ajalderson\" target=\"_blank\">&nbsp;@ajalderson<\/a>&nbsp;or&nbsp;<a href=\"https:\/\/www.instagram.com\/theboutiquehub\" target=\"_blank\" rel=\"noreferrer noopener\">@theboutiquehub<\/a>to suggest topics for the podcast and let us know what you thought about this episode!<\/p>\n\n\n\n<p>Want to be our listener of the week? Then Subscribe to our podcast and after that, leave us a review on<a rel=\"noreferrer noopener\" href=\"https:\/\/itunes.apple.com\/us\/podcast\/boutique-chat\/id1351990699?mt=2\" target=\"_blank\">&nbsp;iTunes Apple Podcasts here<\/a>!<\/p>\n\n\n\n<p><strong>Original Air Date: June 15th , 2020<br><\/strong>Do you love&nbsp;the details&nbsp;<em>Ecommerce Marketing Strategies to Increase Sales<\/em>?&nbsp;Let us know what you think about our show and help spread the word about the&nbsp;<a href=\"https:\/\/theboutiquehub.com\/boutiquechat\/\">#BoutiqueChat Podcast.<\/a><\/p>\n\n\n\n<p><strong><em>Related Posts: <\/em><\/strong><\/p>\n\n\n\n<figure class=\"wp-block-embed-wordpress wp-block-embed is-type-wp-embed is-provider-the-boutique-hub\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"wp-embedded-content\" data-secret=\"P0ECetRTml\"><a href=\"https:\/\/theboutiquehub.com\/20-most-impactful-tips-for-boutique-owners\/\">20 Most Impactful Tips for Boutique Owners<\/a><\/blockquote><iframe class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; clip: rect(1px, 1px, 1px, 1px);\" title=\"&#8220;20 Most Impactful Tips for Boutique Owners&#8221; &#8212; The Boutique Hub\" src=\"https:\/\/theboutiquehub.com\/20-most-impactful-tips-for-boutique-owners\/embed\/#?secret=c9nhVdFVUb#?secret=P0ECetRTml\" data-secret=\"P0ECetRTml\" width=\"600\" height=\"338\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe>\n<\/div><figcaption>At WWD Magic, the largest wholesale tradeshow for boutique owners,&nbsp;<a rel=\"noreferrer noopener\" href=\"http:\/\/www.instagram.com\/ajalderson\" target=\"_blank\">Ashley Alderson<\/a>, founder at The Boutique Hub shared a keynote highlighting industry-wide, the 20 most impactful tips every boutique owner must know.<\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-embed-wordpress wp-block-embed is-type-wp-embed is-provider-the-boutique-hub\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"wp-embedded-content\" data-secret=\"SeBBY8uDjX\"><a href=\"https:\/\/theboutiquehub.com\/dos-and-donts-of-text-message-marketing\/\">Dos and Don\u2019ts of Text Message Marketing<\/a><\/blockquote><iframe class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; clip: rect(1px, 1px, 1px, 1px);\" title=\"&#8220;Dos and Don\u2019ts of Text Message Marketing&#8221; &#8212; The Boutique Hub\" src=\"https:\/\/theboutiquehub.com\/dos-and-donts-of-text-message-marketing\/embed\/#?secret=SeziSTYMn6#?secret=SeBBY8uDjX\" data-secret=\"SeBBY8uDjX\" width=\"600\" height=\"338\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe>\n<\/div><figcaption>Today Bobby Angilella, co-founder of Slick Text, joins us for the&nbsp;<em>Dos and Don\u2019ts of Text Message Marketing<\/em>. He goes over all the guidelines of text message marketing and how you can create the most successful marketing strategy. <\/figcaption><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Today Ezra Firestone, CEO of Smart Marketer, joins us for Ecommerce Marketing Strategies to Increase Sales. Ezra has years of experience building multiple businesses that bring in $20+ million in yearly revenue, and he\u2019s here to share some of his secrets to success. He goes over topics such as email marketing, product pages, how to be a fit leader for your team, and revealing the common gaps found in Ecommerce businesses. You won&#8217;t want to miss this incredible opportunity to learn from the best in the business, tune in to get all the details!<\/p>\n","protected":false},"author":834,"featured_media":19853,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"pmpro_default_level":"","footnotes":""},"categories":[3,408],"tags":[460,428],"class_list":["post-19852","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-boutique-business","category-boutiquechat","tag-boutique-chat-podcast","tag-ecommerce","pmpro-has-access"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.8 (Yoast SEO v26.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Ecommerce Marketing Strategies to Increase Sales with Ezra Firestone | The Boutique Hub<\/title>\n<meta name=\"description\" content=\"Today Ezra Firestone, CEO of Smart Marketer, joins us for Ecommerce Marketing Strategies to Increase Sales. 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