{"id":16778,"date":"2019-10-24T10:45:40","date_gmt":"2019-10-24T15:45:40","guid":{"rendered":"https:\/\/theboutiquehub.com\/?p=16778"},"modified":"2022-09-13T23:29:53","modified_gmt":"2022-09-14T04:29:53","slug":"episode-230","status":"publish","type":"post","link":"https:\/\/theboutiquehub.com\/blog\/episode-230\/","title":{"rendered":"5 Ways to Maximize Small Business Saturday"},"content":{"rendered":"\n<p>Episode #230: With Your Host Ashley Alderson, Founder of <a href=\"http:\/\/www.theboutiquehub.com\">The Boutique Hub<\/a>, you will learn how to maximize small business Saturday in your boutique.<\/p>\n\n\n\n<p><a rel=\"noreferrer noopener\" href=\"https:\/\/itunes.apple.com\/us\/podcast\/boutique-chat\/id1351990699?mt=2\" target=\"_blank\">&gt;&gt; EPISODE 230 \u2013 LISTEN NOW ON iTunes &lt;&lt;<\/a><br><em>Don\u2019t Have&nbsp;iTunes?<\/em><a rel=\"noreferrer noopener\" href=\"https:\/\/theboutiquehub.libsyn.com\/\" target=\"_blank\">&nbsp;Listen on Libsyn here<\/a><br><em>See the Full&nbsp;<\/em><a href=\"http:\/\/www.theboutiquehub.com\/boutiquechat\">Boutique Chat Podcast Website here<\/a><\/p>\n\n\n\n<p>Today our host Ashley Alderson, founder of The Boutique Hub, does a solo episode on <em>5 Ways to Maximize Small Business Saturday.&nbsp; <\/em>Ashley will be going over topics such as signage, the benefit of swag bags, promotion vs. sale, pop-ups, and lots more! 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}\n #_form_29_ ._row span label { margin:0 !important; width:initial !important; vertical-align:middle !important; }\n #_form_29_ ._form-image { max-width:100%; height:auto !important; }\n #_form_29_ input[type=&#8221;text&#8221;] { padding-left:10px; padding-right:10px; font-size:16px; line-height:1.3em; -webkit-appearance:none; }\n #_form_29_ input[type=&#8221;radio&#8221;],#_form_29_ input[type=&#8221;checkbox&#8221;] { display:inline-block; width:1.3em; height:1.3em; font-size:1em; margin:0 0.3em 0 0; vertical-align:baseline; }\n #_form_29_ button[type=&#8221;submit&#8221;] { padding:20px; font-size:1.5em; }\n #_form_29_ ._inline-style { margin:20px 0 0 !important; }\n }\n #_form_29_ { position:relative; text-align:left; margin:25px auto 0; padding:20px; -webkit-box-sizing:border-box; -moz-box-sizing:border-box; box-sizing:border-box; *zoom:1; background:#fff !important; border:0px solid #b0b0b0 !important; -moz-border-radius:0px !important; -webkit-border-radius:0px !important; border-radius:0px !important; color:#000 !important; }\n #_form_29_ ._form-title { font-size:22px; line-height:22px; font-weight:600; margin-bottom:0; }\n #_form_29_:before,#_form_29_:after { content:&#8221; &#8220;; display:table; }\n #_form_29_:after { clear:both; }\n #_form_29_._inline-style { width:auto; display:inline-block; }\n #_form_29_._inline-style input[type=&#8221;text&#8221;],#_form_29_._inline-style input[type=&#8221;date&#8221;] { padding:10px 12px; }\n #_form_29_._inline-style button._inline-style { position:relative; top:27px; }\n #_form_29_._inline-style p { margin:0; }\n #_form_29_._inline-style ._button-wrapper { position:relative; margin:27px 12.5px 0 20px; }\n #_form_29_ ._form-thank-you { position:relative; left:0; right:0; text-align:center; font-size:18px; }\n @media all and (min-width:320px) and (max-width:667px) { #_form_29_._inline-form._inline-style ._inline-style._button-wrapper { margin-top:20px !important; margin-left:0 !important; }\n }\n\n<div style=\"text-align: center\">\n  \n    \n    \n    \n    \n    \n    \n    \n    <div class=\"_form-content\">\n      <div class=\"_form_element _x62991658 _inline-style _clear\">\n        <div class=\"_form-title\">\n          Download: 15 Essential Holiday Retail Tips\n        <\/div>\n      <\/div>\n      <div class=\"_form_element _x20775752 _inline-style _clear\">\n        <div class=\"_html-code\">\n          <p>\n            Use these 15 key strategies to grow your online, pop up or brick and mortar business this season, from running the right promotions, to buying tips and how to get more traffic online!\n          <\/p>\n        <\/div>\n      <\/div>\n      <div class=\"_form_element _x26179517 _inline-style \">\n        <label class=\"_form-label\">\n          Full Name\n        <\/label>\n        <div class=\"_field-wrapper\">\n          \n        <\/div>\n      <\/div>\n      <div class=\"_form_element _x22727677 _inline-style \">\n        <label class=\"_form-label\">\n          Email*\n        <\/label>\n        <div class=\"_field-wrapper\">\n          \n        <\/div>\n      <\/div>\n      <div class=\"_button-wrapper _inline-style\">\n        <button id=\"_form_29_submit\" class=\"_submit\" type=\"submit\">\n          Send me the tips!\n        <\/button>\n      <\/div>\n      <div class=\"_clear-element\">\n      <\/div>\n    <\/div>\n    <div class=\"_form-thank-you\">\n    <\/div>\n  \n<\/div>\nwindow.cfields = [];\nwindow._show_thank_you = function(id, message, trackcmp_url) {\n  var form = document.getElementById(&#8216;_form_&#8217; 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\/any\/.test(elem.className))) {\n        var elems = form_to_submit.elements[elem.name];\n        if (!(elems instanceof NodeList || elems instanceof HTMLCollection) || elems.length &lt;= 1) {\n          no_error = elem.checked;\n        }\n        else {\n          no_error = false;\n          for (var i = 0; i &lt; elems.length; i++) {\n            if (elems[i].checked) no_error = true;\n          }\n        }\n        if (!no_error) {\n          tooltip = create_tooltip(elem, &quot;Please select an option.&quot;);\n        }\n      } else if (elem.type ==&#039;checkbox&#039;) {\n        var elems = form_to_submit.elements[elem.name], found = false, err = [];\n        no_error = true;\n        for (var i = 0; i &lt; elems.length; i++) {\n          if (elems[i].getAttribute(&#039;required&#039;) === null) continue;\n          if (!found &amp;&amp; elems[i] !== elem) return true;\n          found = true;\n          elems[i].className = elems[i].className.replace(\/ ?_has_error ?\/g, &#039;&#039;);\n          if (!elems[i].checked) {\n            no_error = false;\n            elems[i].className = elems[i].className + &#039; 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It&#8217;s the one day of the year for you, it&#8217;s meant to raise your voice for all small businesses, to talk about what it means to be a small business owner, \u2026 and to show why you are different and special, why people should shop with you over Amazon.&nbsp;&#8211; Ashley A<br><\/p>\n\n\n\n<p>\u201cFor everyone listening, make sure you know the difference between a promotion and a sale.\u201d- Ashley A<\/p>\n\n\n\n<p>Follow Ashley on Instagram at&nbsp;<a href=\"https:\/\/www.instagram.com\/ajalderson\/?hl=en\" target=\"_blank\" rel=\"noreferrer noopener\">@ajalderson<\/a>&nbsp;and&nbsp;<a href=\"https:\/\/www.instagram.com\/theboutiquehub\/?hl=en\" target=\"_blank\" rel=\"noreferrer noopener\">@theboutiquehub<\/a>.<\/p>\n\n\n\n<p><strong>RESOURCES MENTIONED:&nbsp;<\/strong><br>RETAIL BOOTCAMP:&nbsp;<br><a rel=\"noreferrer noopener\" href=\"https:\/\/www.theboutiqueuniversity.com\/retailbootcamp\" target=\"_blank\">https:\/\/www.theboutiqueuniversity.com\/retailbootcamp<\/a><br><\/p>\n\n\n\n<hr class=\"wp-block-separator\" \/>\n\n\n\n<p><strong>FOR MORE ON THE BOUTIQUE HUB &amp; BOUTIQUE CHAT<br><\/strong>Join the Hub for more training, information, and connections.<br><a href=\"http:\/\/www.theboutiquehub.com\/join\">www.theboutiquehub.com\/join<\/a><\/p>\n\n\n\n<p>Use the hashtag&nbsp;<strong><em>#AskAshley<\/em><\/strong>&nbsp;on&nbsp;Instagram, or tag her at<a rel=\"noreferrer noopener\" href=\"https:\/\/www.instagram.com\/ajalderson\" target=\"_blank\">&nbsp;@ajalderson<\/a>&nbsp;or&nbsp;<a href=\"https:\/\/www.instagram.com\/theboutiquehub\" target=\"_blank\" rel=\"noreferrer noopener\">@theboutiquehub<\/a>to suggest topics for the podcast and let us know what you thought about this episode!<\/p>\n\n\n\n<p>Want to be our listener of the week?&nbsp;Subscribe&nbsp;if you love the show, then leave us a review on<a href=\"https:\/\/itunes.apple.com\/us\/podcast\/boutique-chat\/id1351990699?mt=2\" target=\"_blank\" rel=\"noreferrer noopener\">&nbsp;iTunes Apple Podcasts here<\/a>!<\/p>\n\n\n\n<p><strong>Original Air Date: October 22nd, 2019<br><\/strong>Love this&nbsp;episode? We would be so humbled to hear your review on Apple Podcasts or iTunes! Or, let us know below!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">If you enjoyed this article on small business Saturday, make sure to check out these as well.<\/h2>\n\n\n\n<ul class=\"wp-block-list\"><li><a href=\"https:\/\/theboutiquehub.com\/episode-237-cutting-your-shipping-losses-with-kyle-rooney-partnerships-manager-at-route\/\">Cutting Your Shipping Losses<\/a><\/li><li><a href=\"https:\/\/theboutiquehub.com\/boutique-tips-holiday-marketing-mastery\/\">Holiday Marketing Mastery<\/a><\/li><\/ul>\n\n\n\n<p><br><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Today our host Ashley Alderson, founder of The Boutique Hub, does a solo episode on 5 Ways to Maximize Small Business Saturday.  Ashley will be going over topics such as signage, the benefit of swag bags, promotion vs. sale, pop-ups, and lots more! We all know Ashley\u2019s solo episodes are filled with amazing tips and tricks to run your business at full capacity, so don\u2019t miss out!<\/p>\n","protected":false},"author":834,"featured_media":16779,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"pmpro_default_level":"","footnotes":""},"categories":[3,408],"tags":[404,103],"class_list":["post-16778","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-boutique-business","category-boutiquechat","tag-boutique-chat","tag-small-business-saturday","pmpro-has-access"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.8 (Yoast SEO v26.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>5 Ways to Maximize Small Business Saturday | The Boutique Hub<\/title>\n<meta name=\"description\" content=\"Episode #230: With Your Host Ashley Alderson, Founder of The 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