{"id":12843,"date":"2019-03-12T09:47:28","date_gmt":"2019-03-12T14:47:28","guid":{"rendered":"https:\/\/theboutiquehub.com\/?p=12843"},"modified":"2020-01-06T09:41:35","modified_gmt":"2020-01-06T15:41:35","slug":"boutiquechat203","status":"publish","type":"post","link":"https:\/\/theboutiquehub.com\/blog\/boutiquechat203\/","title":{"rendered":"Build Your Boutique and Create an Unforgettable Brand"},"content":{"rendered":"\n<p>Build your boutique with Lisa Landers, owner of Swirl Boutique, with three California locations shares her experiences from starting her boutique to retaining clients across all channels. Lisa shares her most valuable marketing tips and talks about how she was able to get her boutique to over 60K Instagram followers. The woman who does it all takes a minute of her time to share her secrets, from increasing your prices, carrying better brands, to managing and growing your staff.  If you love west coast fashion and have a growing brick and mortar, you&#8217;ll love Lisa&#8217;s advice! <\/p>\n\n\n\n<p><a rel=\"noreferrer noopener\" href=\"https:\/\/itunes.apple.com\/us\/podcast\/boutique-chat\/id1351990699?mt=2\" target=\"_blank\">&gt;&gt; EPISODE 203 \u2013 LISTEN NOW ON iTunes &lt;&lt;<\/a><br><em>Don\u2019t Have iTunes?<\/em><a rel=\"noreferrer noopener\" href=\"http:\/\/theboutiquehub.libsyn.com\/\" target=\"_blank\">&nbsp;Listen on Libsyn here<\/a><br><em>See the Full<\/em>&nbsp;<a href=\"http:\/\/www.theboutiquehub.com\/boutiquechat\">Boutique Chat Podcast Website here<\/a><\/p>\n\n\n\n<figure class=\"wp-block-embed-youtube wp-block-embed is-type-video is-provider-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Boutique Chat #203 | How to Build your Boutique and Create an Unforgettable Brand | Lisa Landers\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/DrAfOF8FQXk?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<h3 class=\"has-text-align-center wp-block-heading\"><strong>3 Key Points<\/strong><\/h3>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<p>1. &nbsp;&nbsp;&nbsp;&nbsp;Lisa Landers, well-known in the fashion industry and boutique space, shares how she got her boutique to record numbers.<\/p>\n\n\n\n<p>2. &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Marketing is key in promoting your boutique. Start by tapping into local influencers. <\/p>\n\n\n\n<p>3. &nbsp;&nbsp;&nbsp;&nbsp;Boutiques are the future of fashion. These small shops are capable of creating a more personal experience for customers.<\/p>\n\n\n\n<h3 class=\"has-text-align-center wp-block-heading\"><strong>Favorite Quotes<\/strong><\/h3>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<ul class=\"wp-block-list\"><li> \u201c80% of your revenue comes from 20% of your list.\u201d &#8211; Ashley<\/li><li><\/li><li> \u201cJust because you love what you do doesn\u2019t mean you will love everything you have to do.\u201d &#8211; Lisa<\/li><li>\u201cWhen I first started out, I had to work on my store 7 days a week.\u00a8 &#8211; Lisa<\/li><\/ul>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<p><strong>FOR MORE ON THE BOUTIQUE HUB &amp; BOUTIQUE CHAT<br><\/strong>Join the Hub for more trainings, information, and connections.<br><a href=\"http:\/\/www.theboutiquehub.com\/join\">www.theboutiquehub.com\/join<\/a><\/p>\n\n\n\n<p>Use the hashtag&nbsp;<strong><em>#AskAshley<\/em><\/strong>&nbsp;on&nbsp;Instagram, or tag her at<a rel=\"noreferrer noopener\" href=\"http:\/\/www.instagram.com\/ajalderson\" target=\"_blank\">&nbsp;@ajalderson<\/a>&nbsp;or&nbsp;<a href=\"http:\/\/www.instagram.com\/theboutiquehub\" target=\"_blank\" rel=\"noreferrer noopener\">@theboutiquehub<\/a>to suggest topics for the podcast and let us know what you thought about this episode!<\/p>\n\n\n\n<p>Want to be our listener of the week? Subscribe if you love the show, then leave us a review on<a href=\"https:\/\/itunes.apple.com\/us\/podcast\/boutique-chat\/id1351990699?mt=2\" target=\"_blank\" rel=\"noreferrer noopener\">&nbsp;iTunes Apple Podcasts here<\/a>!<\/p>\n\n\n\n<p><strong>FOLLOW LISA LANDERS AND SWIRL BOUTIQUE<\/strong><br>Instagram: <a rel=\"noreferrer noopener\" aria-label=\"@lisalanderssociety (opens in a new tab)\" href=\"https:\/\/www.instagram.com\/lisalanderssociety\/\" target=\"_blank\">@lisalanderssociety<\/a> ; <a rel=\"noreferrer noopener\" aria-label=\"@swirlboutique (opens in a new tab)\" href=\"https:\/\/www.instagram.com\/swirlboutique\/\" target=\"_blank\">@swirlboutique<\/a><\/p>\n\n\n\n<p><strong>FOLLOW THE BOUTIQUE HUB<br><\/strong><a rel=\"noreferrer noopener\" href=\"https:\/\/www.facebook.com\/boutiquehub\/\" target=\"_blank\">Boutique Hub Business<\/a>&nbsp;on Facebook<br><a rel=\"noreferrer noopener\" href=\"https:\/\/www.instagram.com\/theboutiquehub\/\" target=\"_blank\">Boutique Hub Business<\/a>&nbsp;on Instagram<br><a rel=\"noreferrer noopener\" href=\"https:\/\/www.instagram.com\/ajalderson\/\" target=\"_blank\">Ashley Alderson<\/a>&nbsp;on Instagram<\/p>\n\n\n\n<p><strong>Original Air Date: March 5, 2019<br><\/strong>Love this episode? We would be so humbled to hear your review on Apple Podcasts or iTunes! Or, let us know below!<br><br><br><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">If you enjoyed this podcast on how to build your boutique, make sure to check these out as well.<\/h2>\n\n\n\n<ul class=\"wp-block-list\"><li><a href=\"https:\/\/theboutiquehub.com\/shopsmall-series-part-ii-5-tips-to-craft-offers-your-customers-will-love\/\">Shop Small Series<\/a><\/li><\/ul>\n\n\n\n<p><br><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Lisa Landers, owner of Swirl Boutique, with three California locations shares her experiences from starting her boutique to retaining clients across all channels. Lisa shares her most valuable marketing tips and talks about how she was able to get her boutique to over 60K Instagram followers.<\/p>\n","protected":false},"author":834,"featured_media":12851,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"pmpro_default_level":"","footnotes":""},"categories":[3,408,488,487,486],"tags":[404,460,15],"class_list":["post-12843","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-boutique-business","category-boutiquechat","category-boutique-dashboard","category-brand-dashboard","category-service-provider-dashboard","tag-boutique-chat","tag-boutique-chat-podcast","tag-boutique-tips","pmpro-has-access"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.8 (Yoast SEO v26.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Build Your Boutique and Create an Unforgettable Brand | The Boutique Hub<\/title>\n<meta name=\"description\" content=\"Lisa shares her most valuable marketing tips and talks about how she was able to get her boutique to over 60K Instagram followers. 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