{"id":10582,"date":"2018-09-05T14:49:07","date_gmt":"2018-09-05T19:49:07","guid":{"rendered":"https:\/\/theboutiquehub.com\/?p=10582"},"modified":"2019-09-22T15:08:14","modified_gmt":"2019-09-22T20:08:14","slug":"boutiquechat31","status":"publish","type":"post","link":"https:\/\/theboutiquehub.com\/blog\/boutiquechat31\/","title":{"rendered":"Episode #31: Why Text Message Marketing Can Change your Business, with Bo Cain VP of Sales at Sentext Solutions"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">You don\u2019t own your Facebook page, Instagram, or Snapchat. So what will you do the next time an algorithm takes a nosedive? \u00a0How will you reach your customers? That\u2019s where your own list comes in, your email list, and in today\u2019s world of marketing to overfull inboxes, a new list. <strong>Text Message Lists<\/strong>. With 98% of text messages read in the first 5 minutes, it\u2019s time to re-think your marketing strategy. Get ready to take notes on strategy you can use NOW in your business.<\/span><\/p>\n<p><!--more--><\/p>\n<p><a href=\"https:\/\/itunes.apple.com\/us\/podcast\/boutique-chat\/id1351990699?mt=2\"><b>&gt;&gt; EPISODE 31- LISTEN NOW ON iTunes &lt;&lt;<\/b><\/a><br \/>\n<i><span style=\"font-weight: 400;\">Don&#8217;t Have iTunes?<\/span><\/i><a href=\"http:\/\/theboutiquehub.libsyn.com\/\"> <span style=\"font-weight: 400;\">Listen on Libsyn here<\/span><\/a><br \/>\n<i><span style=\"font-weight: 400;\">See the Full<\/span><\/i> <a href=\"http:\/\/www.theboutiquehub.com\/boutiquechat\"><span style=\"font-weight: 400;\">Boutique Chat Podcast Website here<\/span><\/a><\/p>\n<p><b>ABOUT BO<br \/>\n<\/b><span style=\"font-weight: 400;\">Bo joined the SenText team in 2012 as an agent and worked his way to Vice President of Sales with over 1000 clients personally. He\u2019s been married for 16 years, is the father of 4, and also serves as Vice President of PTO at his children\u2019s school. He and his wife serve as Guest Services Leaders over 4 teams at our church and together lead missions trips to various places in the United States. His passions in life are family, church, friends, playing a little golf and watching football\u2026 and of course text message marketing.<\/span><\/p>\n<p><b>KEY TAKEAWAYS<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">See SenText in action! <\/span>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Text BOSS to 57711 if you\u2019re a Boutique Owner.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Text GROW to 57711 if you\u2019re a wholesaler or service provider.<\/span><\/li>\n<\/ul>\n<\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Stock your boat with more than one pole.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Don\u2019t over do it. Less is more.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Send a text out 30 minutes before your live sale. <\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">On the fence? Ask your group if they\u2019d like to receive texts from you!<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">The better the offer, the better the response.<\/span><\/li>\n<\/ul>\n<p><b>SHOW NOTES<br \/>\n<\/b><span style=\"font-weight: 400;\">09:45 &#8211; A little bit about SenText.<br \/>\n<\/span><span style=\"font-weight: 400;\">15:00 &#8211; Common traits among Bo\u2019s successful clients.<br \/>\n<\/span><span style=\"font-weight: 400;\">19:00 &#8211; Ad value and creativity to your text messages.<br \/>\n<\/span><span style=\"font-weight: 400;\">26:00 &#8211; Combining print advertisements with text marketing.<br \/>\n<\/span><span style=\"font-weight: 400;\">32:00 &#8211; Industry statistics and industry success.<br \/>\n<\/span><span style=\"font-weight: 400;\">39:00 &#8211; Do I have to give a discount to get people to sign up?<br \/>\n<\/span><span style=\"font-weight: 400;\">48:10 &#8211; How does Bo balance family life?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">FOLLOW SENTEXT<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><a href=\"https:\/\/www.facebook.com\/sentextsms\/\"><span style=\"font-weight: 400;\">On Facebook<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/a><a href=\"https:\/\/www.instagram.com\/sentextsms\/\"><span style=\"font-weight: 400;\">On Instagram<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/a><a href=\"https:\/\/theboutiquehub.com\/profile\/?pu=textguy\"><span style=\"font-weight: 400;\">Their Hub Profile <\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\">BOOKS MENTIONED<br \/>\n<\/span><a href=\"https:\/\/www.amazon.com\/Purpose-Driven-Life-What-Earth\/dp\/031033750X\/ref=sr_1_1?ie=UTF8&amp;qid=1536166029&amp;sr=8-1&amp;keywords=rick+warren+a+purpose+driven+life\"><span style=\"font-weight: 400;\">A Purpose Driven Life<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/a><a href=\"https:\/\/www.amazon.com\/Habits-Highly-Effective-People-Powerful\/dp\/1451639619\/ref=sr_1_4?s=books&amp;ie=UTF8&amp;qid=1536166089&amp;sr=1-4&amp;keywords=the+7+habits+of+highly+effective+people\"><span style=\"font-weight: 400;\">The 7 Habits of Highly Successful People<\/span><\/a><\/p>\n<p><b>FOR MORE ON THE BOUTIQUE HUB &amp; BOUTIQUE CHAT<br \/>\n<\/b><span style=\"font-weight: 400;\">Join the Hub for more trainings, information, and connections.<br \/>\n<\/span><a href=\"http:\/\/www.theboutiquehub.com\/join\"><span style=\"font-weight: 400;\">www.theboutiquehub.com\/join<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\">Use the hashtag <\/span><b><i>#AskAshley<\/i><\/b><span style=\"font-weight: 400;\"> on Instagram, or tag her at<\/span><a href=\"http:\/\/www.instagram.com\/ajalderson\"> <span style=\"font-weight: 400;\">@ajalderson<\/span><\/a><span style=\"font-weight: 400;\"> to suggest topics for the podcast and let us know what you thought about this episode!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Want to be our listener of the week? Subscribe if you love the show, then leave us a review on<\/span><a href=\"https:\/\/itunes.apple.com\/us\/podcast\/boutique-chat\/id1351990699?mt=2\"> <span style=\"font-weight: 400;\">iTunes Apple Podcasts here<\/span><\/a><span style=\"font-weight: 400;\">!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">FOLLOW THE BOUTIQUE HUB<\/span><\/p>\n<p><a href=\"https:\/\/www.facebook.com\/boutiquehub\/\"><span style=\"font-weight: 400;\">Boutique Hub Business<\/span><\/a><span style=\"font-weight: 400;\"> on Facebook<br \/>\n<\/span><a href=\"https:\/\/www.instagram.com\/theboutiquehub\/\"><span style=\"font-weight: 400;\">Boutique Hub Business<\/span><\/a><span style=\"font-weight: 400;\"> on Instagram<br \/>\n<\/span><a href=\"https:\/\/www.instagram.com\/ajalderson\/\"><span style=\"font-weight: 400;\">Ashley Alderson<\/span><\/a><span style=\"font-weight: 400;\"> on Instagram<\/span><\/p>\n<p><a href=\"https:\/\/www.pinterest.com\/boutiquehubbusiness\/\">Boutique Hub Business<\/a> on Pinterest<\/p>\n<p><a href=\"https:\/\/twitter.com\/TheBoutiqueHub\">Boutique Hub Business<\/a> on Twitter<\/p>\n<p><b>Original Air Date: September 5, 2018<br \/>\n<\/b><span style=\"font-weight: 400;\">Love this episode? We would be so humbled to hear your review on Apple Podcasts or iTunes! Or, let us know below!<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>You don\u2019t own your Facebook page, Instagram, or Snapchat. So what will you do the next time an algorithm takes a nosedive? \u00a0How will you reach your customers? That\u2019s where your own list comes in, your email list, and in today\u2019s world of marketing to overfull inboxes, a new list. Text Message Lists. With 98% [&hellip;]<\/p>\n","protected":false},"author":19,"featured_media":16392,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"pmpro_default_level":"","footnotes":""},"categories":[3,408,488,487,486],"tags":[404,41,405,83],"class_list":["post-10582","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-boutique-business","category-boutiquechat","category-boutique-dashboard","category-brand-dashboard","category-service-provider-dashboard","tag-boutique-chat","tag-marketing","tag-podcast","tag-social-media-tips","pmpro-has-access"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.8 (Yoast SEO v26.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Episode #31: Why Text Message Marketing Can Change your Business, with Bo Cain VP of Sales at Sentext Solutions | The Boutique Hub<\/title>\n<meta name=\"description\" content=\"You don\u2019t own your Facebook page, Instagram, or Snapchat. 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